ESPN Digital Experiences Best February on Record With 88.4 Million Unique Visitors
ESPN Digital ranked as the No. 1 U.S. digital sports property in February across every key metric. The network reached 88.4 million unique visitors (up +21% YOY) for its best February on record.
The ESPN mobile app was once again ranked as the No. 1 sports app in the U.S., attracting 18.5 million unique visitors and 1.3 billion minutes, up +24% and +33%, respectively YOY. ESPN Digital also was No. 1 in total minutes with 4.3 billion, which was 1.7 billion more than No. 2 Yahoo-NBC Sports (2.6 billion), and with an average minute audience of 106,000, out-delivering No. 2 Yahoo-NBC Sports (64,000).