NAB 2019

NAB 2019: Cloudian, Telestream Demo Joint Media-Aware Storage Solution

Cloudian (Booth SL6821) and Telestream (Booth SL3308) are collaborating to deliver media-aware storage and content processing that enables users to extract greater value from their video and audio files. Combining Cloudian HyperStore and Telestream Vantage technologies, the joint solution provides advanced intelligence for search and analysis of media files by leveraging automated enriched metadata tagging.

Ever-increasing video resolutions, new distribution outlets, and changing viewership behaviors are all driving the continued explosion of media content. As a result, media professionals are not only struggling with how to manage and protect this growing content but also looking for ways to monetize or otherwise capitalize on it. Drawing on their respective expertise in content delivery and capacity-intensive workflow storage, Cloudian and Telestream have created a solution that addresses these challenges and enables media organizations to realize the full value of their content libraries.

Under the joint offering, Telestream Vantage creates a media-aware overlay on the Cloudian HyperStore object-storage platform. Vantage processes and analyzes media files, providing such services as auto-transcription and captioning, keyword analysis, ingest workflow and asset QC automation, and active library-management functions. It also automatically creates enriched metadata stored with the associated content in HyperStore. As a result, customers can more easily search, discover, and analyze media files and develop programmatic metadata-driven workflow automation within the HyperStore environment.

In addition to enhanced media-aware intelligence, the joint solution leverages Cloudian’s object-storage architecture to provide limitless, non-disruptive scalability and — through its geo-distribution features — ready access to content no matter where it physically resides, onsite or in a public cloud. All this enables more efficient and cost-effective collaboration.

“The joint Cloudian and Telestream solution provides robust, industry-leading media-processing capabilities while affording the operational agility and flexibility to handle unexpected media workflow demands,” said Chris Osika, chief marketing officer, Telestream.

Said Jon Toor, chief marketing officer, Cloudian, “Traditional storage platforms can’t meet the scale, intelligence, or cost-efficiencies needed for today’s media workflows. We’re excited about building on our partnership with Telestream to deliver a next-generation storage and management solution that overcomes this obstacle and enables media organizations to drive new value and opportunities from their growing content libraries.”

The Cloudian-Telestream solution is available now from both companies and is featured in each company’s booth at NAB 2019

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