fubo Sports Network Lands on The Roku Channel
fuboTV is launching fubo Sports Network on The Roku Channel, further expanding distribution of the live, free-to-consumer TV network for passionate sports fans.
Sports fans can catch fubo Sports Network’s event coverage, news, behind-the-scenes and exclusive programming on The Roku Channel, Roku’s home for free and premium entertainment. In addition to The Roku Channel, fubo Sports Network is also available on XUMO, smart TV platforms Samsung TV Plus and LG Channels powered by XUMO, and in fuboTV’s Standard base package. Additional distribution partners will be announced.
Soft launched in June, fubo Sports Network marks the first time live TV streaming service fuboTV has developed a channel for distribution off of its platform. Talent-driven original programming – the first time fuboTV has produced content – will launch on fubo Sports Network in the coming weeks.
“We are thrilled to bring fubo Sports Network to The Roku Channel, further expanding on our broad partnership with Roku,” said Min Kim, vice president, business development, fuboTV. “The early interest in fubo Sports Network from distribution partners who see value in exclusive sports programming has been truly gratifying. We are building the best new talent-driven sports network, and we look forward to getting it in front of audiences everywhere.”
fubo Sports Network’s launch comes as subscribers watched over three billion minutes of programming on fuboTV during Q2, a nearly 200% spike over 2018. Engagement across connected TVs (CTVs) in particular saw explosive annual growth as subscribers migrated to bigger screens and increasingly depend on fuboTV as a cable replacement product. Nearly 90% of hours watched were on CTVs in June 2019 vs. 67% in June 2018. Broken down further, hours spent on CTVs by subscriber increased 195% in June over prior year. More impressively, fuboTV users that subscribe to all major channels (fubo Standard + fubo Extra packages) watched 155 hours on these devices in June. fuboTV was named to Forbes’ 2019 Next Billion Dollar Startup list in July.