Montreal’s Expert’ease Enlists Grass Valley Cameras for Production Needs

Grass Valley cameras have been selected by Montreal-based audiovisual and multimedia company Expert’ease, to enhance its live production offering. Installation and commissioning of the new systems were carried out in collaboration with Grass Valley’s regional partner, CEV, a leader in multimedia technologies.

Expert’ease has built a solid reputation for its vast experience and technical know-how in video, sound and lighting, catering to major IMAG events such as conventions, product launches, press conferences, national sales meetings, galas and more.

Grass Valley’s LDX 86 WorldCam cameras will allow the Expert’ease team to deal with even the most difficult scenes, giving greater flexibility to meet diverse client needs. This is in addition to the existing Grass Valley solutions that Expert’ease uses currently, including a two M/E GV Korona K-Frame V-series production switcher specifically designed for low and mid-range broadcast and media applications, and Grass Valley’s Fiber Optic Conversion & Transport solution to carry signals over longer distances over lightweight fiber without degradation.

“Our clients want to captivate their audiences, telling stirring stories with stunning images,” says Martin Blanchard, president, Expert’ease. “This poses a great opportunity for a company like ours, which has the knowledge – and now the technical capability – needed to meet these demands.  We recognize that Grass Valley is a leader in the live production environment with easily deployable solutions and products that are reliable, scalable and have a clear roadmap for the future. With its impressive track record and proven expertise, we are extremely excited to be working with Grass Valley.”

Justin Meunier, vice president, sales, CEV, adds:  “CEV’s team of specialists prides itself on selecting equipment and solutions that are best suited for clients’ specific needs while ensuring cost efficiency. Our personalized approach allows great flexibility both in the choice of equipment and the integration. We are pleased to work with both Grass Valley and Expert’ease on this exciting portfolio update.”

“Live production is a core value proposition for Grass Valley with enormous growth potential outside the traditional broadcast space,” says Mark Hilton, vice president of live production, Grass Valley. “Engagement with high quality content is no longer restricted to audiences consuming sports or entertainment on their personal screens – corporate events, conventions and product launches now demand high value productions as they seek to engage with stakeholders in innovative ways. We are very proud that Expert’ease has chosen our solutions to support the many high-profile events they regularly produce.”