SVG On Demand: UFC’s Alon Cohen on Combat Sports in a World of Legalized Betting
What products and services is UFC offering to fight fans in the future?
As of March 2020, sports gambling is operating legally in 15 states while five more have passed it and are preparing for a full launch. That growing trend has sports leagues bolstering their gaming opportunities for consumers.
At the SVG Sports Graphic Forum, our Jason Dachman caught up with Alon Cohen, SVP R&D, 3027 Lead for the Ultimate Fighting Championship (UFC) to discuss the platforms and products they are preparing to put in place to bring more engaging sports betting options to fight fans.