Veritone Releases ‘Pulse Check on AI Adoption in Television’ Report

Veritone has partnered with Future Media & Entertainment Group to produce the Pulse Check on AI Adoption report, which uncovers television industry perceptions and experiences around AI. At a time when organizations are finding new ways to work and searching for efficiencies, this report looks to gauge the role AI plays in this process. This report examines various aspects of the TV industry’s adoption of artificial intelligence. Access the report HERE to get a complete overview on where AI stands among TV organizations, along with a breakdown of key findings and insights on the technology’s path forward.

As technology adoption in the TV industry increases, CEOs and CTOs struggle to see eye to eye on the level of AI implementation, initiative and investment within their companies. According to the report, two-thirds of industry CEOs believe their companies are making conscious/strategic decisions to implement automation while just 30% of CTOs think the same.

Both CEOs (73%) and CTOs (67%) agree that the opportunity for competitive products/services, innovation and differentiation is a key driver for the adoption of AI. But business leaders aren’t as likely to see the pay off while 100% of chief engineers list the desire to save costs as a reason for implementing AI.

Key topics in the report include:

  • How many organizations currently use AI
  • Factors promoting and hindering the growth of AI
  • Results of AI, including comparisons by company size
  • Implementation successes and challenges