SVG SportsTech On Demand: Object Matrix’s Nick Pearce-Tomenius on the Rise of Hybrid and Multi-Cloud Workflows

While the 2021 NAB Show has been moved to October, the spring season will still feature a cavalcade of new product releases and groundbreaking news coming out of the broadcast technology sector. In an effort to keep the video-production community informed, SVG is hosting a series of SportsTech On Demand video interviews throughout April, May, and June with executives from the industry’s top technology vendors.

Hybrid and multi-cloud approaches to archive workflows are becoming increasingly important for organizations to ensure long-term access to their content and business continuity for when things go wrong. MatrixStore Hybrid provides media-focused object storage software, with intuitive interfaces, built-in analytics, robust content security and the ability to manage media on-prem and in cloud storage platforms. In this interview, Nick Pearce-Tomenius, Object Matrix, Sales and Marketing Director, discusses how this unique offering delivers ease of content access from anywhere, whilst maintaining high standards of digital content governance.

MatrixStore Hybrid combines the speed and data security of an on-prem solution, with the adaptability of cloud-based storage. The on-prem aspect can be deployed in-house or at the organization’s data centers. Forming the basis for a unified storage platform, capable of synchronizing across multiple locations for effective global collaboration, by connecting with MatrixStore Cloud installations or other cloud services. Allowing organizations to custom-build the most efficient combination of storage components for their needs. This ensures that users can move content between on-prem, private and public cloud as required, giving greater flexibility, more content protection and wider sharing options.

MatrixStore Hybrid provides the benefits of efficient on-prem workflows, whilst seamlessly connecting content and metadata with cloud storage platforms. Media-specific integrations and automation options ensure organizations benefit financially from operational improvements, optimized workflows and the ability to scale as required.