SVG On Demand: TUDN’s Alexis Salinas on the Network’s Expansion of Real-Time Augmented Reality, Next-Gen Virtual Graphics
No technology has shaken up the broadcast-graphics business more in recent years than the arrival of real-time augmented reality and next-gen virtual graphics. From Unreal Engine to real-time tracking to fully immersive experiences, creatives have a bevy of new tools at their fingertips, as well as more deliverables than ever. At TUDN, the network is expanding its offerings for coverage of high-profile sporting events like the 2020 Tokyo Olympics, Liga MX, and more.
At the 2022 SVG Sports Graphics Forum, Univision Deportes’ Senior Director of Technical Creative Services Alexis Salinas spotlights the ways that these real-time applications are being deployed and the new opportunities of newly-expanded portfolio of properties.