TSN To Deliver Augmented Broadcasts of NFL Playoffs, Super Bowl LVII on TSN+
TSN has announced plans to deliver augmented broadcasts of the NFL Playoffs and Super Bowl LVII on the newly launched TSN+ streaming product. The augmented NFL feeds on TSN+ will provide fans with play-by-play data-driven insights, graphic overlays, visualizations, and more. By assimilating the NFL NGS data into the live broadcast, key player statistics such as the number of passes completed, rushing, passing and receiving yards will be overlayed onto the live action, together with route trails, radar maps and other on-field augmentations.
TSN+ broadcasts will feature Genius Sports’ full suite of augmentation tools, which power live feeds on competitions including the NFL, EPL, NBA, March Madness and more. These unique, augmented NFL feeds are available to viewers only on TSN+, a new direct-to-consumer streaming product available on TSN.ca and the TSN app (available now for a limited-time free preview).
The augmented feeds available on TSN+ are additional to the live game coverage on TSN, CTV, CTV2, and RDS, who deliver games across the country in all of the league’s broadcast windows. Bell Media is the exclusive television broadcast partner of the NFL in Canada.
“TSN+ allows fans to go deeper into TSN’s world-leading live sports portfolio with augmented feeds, multi-casts, and additional featured content from our marquee properties, including the NFL,” says Shawn Redmond, VP, Bell Media Sports. “We’re thrilled to partner with Genius Sports to deliver these world-exclusive, data-enhanced augmented broadcasts for the NFL Playoffs and Super Bowl LVII to TSN+ users.”
“In partnership with TSN, we’re thrilled to be powering the most advanced NFL broadcasts available through a unique marriage between our state-of-the-art technology with an innovative new platform to deliver a football first for Canadian NFL fans,” says Mark Locke, CEO of Genius Sports. “The NFL Playoffs and Super Bowl are world-renowned and we’re proud to be providing our full suite of broadcast augmentation tools to help bring fans closer to the action, transforming the way every play is experienced on TSN+.”