DataCore Acquires Object-Storage Provider Object Matrix, Looks to Expand in High-Growth Edge Markets

Acquisition follows on heels of DataCore's recent deals for Caringo and MayaStor

In a move that creates a new heavyweight in the content-storage sector, DataCore Software has acquired Object Matrix. An object storage pioneer and media archive specialist, Object Matrix’s best-of-breed appliances and cloud offerings will become part of the DataCore Perifery portfolio that specializes in delivering end-to-end, application-centric solutions for edge and high-growth markets, including media and entertainment. According to DataCore, this acquisition reinforces the Perifery line of edge devices and solutions, while adding Object Matrix’s talent and expertise to the Perifery team.

“Gartner predicts that more than 50% of enterprise-managed data will be created and processed at the edge by 2025. We’re excited to expand our Perifery portfolio with innovative solutions that will enable us to lead in edge markets,” says Abhijit Dey, general manager of DataCore’s Perifery business. “The Object Matrix product line perfectly complements our world-class solution portfolio, increasing reliability and agility for customers in the fast-growing media and entertainment edge market. Working with the Object Matrix team, we look forward to bringing industry-leading innovation, and providing continued technology and customer support.”

Object Matrix develops MatrixStore on-premises appliances, hybrid solutions, and cloud storage offerings that enable broadcasters and service providers to securely manage content at every stage of the media lifecycle, offering significant operational and financial benefits. Object Matrix customers include NBC Universal, Warner Bros. Discovery, MSG-N, ATP Media, BT, and the BBC.

Acquiring Object Matrix accelerates the DataCore.NEXT vision to enhance the customer’s journey from core to the edge and cloud. By strategically aligning the Perifery and Object Matrix solution offerings, DataCore says it is redefining how storage resources are best utilized to ensure optimal results and the lowest cost for customers.

“This announcement signifies an exciting new stage for Object Matrix, allowing us to extend our reach and product ambitions within DataCore while continuing to develop state-of-the-art on-prem, cloud, and hybrid media storage solutions,” says Jonathan Morgan, CEO of Object Matrix. “By leveraging DataCore’s experienced leadership team, worldwide distribution — consisting of over 400 channel partners and more than 10,000 global customers — combined with world-class engineering, sales, and marketing, we are in an excellent position.”

Morgan goes into more detail on what the deal means for Object Matrix customers and the industry at large in his blog post here. He says Object Matrix will leverage DataCore’s experienced management team, collaborate with their R&D and product teams, and will “supercharge” the reach of MatrixStore through their sales channels. He also teases “some amazing novel R&D is in the pipeline that I believe will be as disruptive as object storage was at the start of our journey.”

“In DataCore we have found a kindred spirit,” he writes. “They are a technology disruptor with SAN Symphony: (a software-defined storage solution for SAN and HCI); this was one of the first such products to market and hugely successful. And DataCore has a strong philosophy of constant innovation bringing out products such as the Perifery Panel for Adobe Creative Clouds, and Bolt for Kubernetes Storage. If you don’t know about them already, DataCore is a name that you are going to hear an awful lot about in the coming years.”

The acquisition of Object Matrix comes on the heels of two previous DataCore acquisitions: Caringo in January 2021 and MayaStor in November 2021. Caringo’s Swarm Object Storage software currently serves hundreds of customers in over 25 countries, growing in excess of 35% in 2022. DataCore Bolt, developed through the MayaStor acquisition, is a Kubernetes storage and data services platform for containerized applications. MayaStor is approaching 1 million downloads a year and has seen over 50% user growth since 2021.

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