Super Bowl LVII

Live From Super Bowl LVII: Philadelphia Eagles’ Eric Long Injects Philly Mentality Into Team’s Playoff Voice on Social Media

If you’ve ever walked down the streets of the City of Brotherly Love or had the chance to interact with die-hard fans of the Philadelphia Eagles, there’s only one phrase that could adequately summarize your experience: “It’s a Philly Thing.” As the beloved Birds fly on the road to Super Bowl LVII, the team’s production staff is rallying fans in the hopes of bringing another Lombardi Trophy down Broad Street.

In this video interview, Philadelphia Eagles VP, Content and Production, Eric Long discusses how the team’s creative philosophy is tapping into the city’s passionate spirit, the various forms of content populating its social-media channels, how developing a relationship based on players’ trust allows their personalities to come to the forefront of the videos, his hardworking crew, and the prospect of winning a second ring after the franchise’s first-ever championship in 2018.

Editors Note: Long mentions the team’s long-form series, Unscripted. CLICK HERE for a full playlist of videos. Check out the Eagles on Twitter, Instagram, TikTok, YouTube, and Facebook for the most recent digital content leading up to Super Bowl LVII.

For more in-depth video interviews, visit SVG’s YouTube channel.

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