SVG PLAY: How Southern Cross Austereo in Australia Efficiently Manages Its Media
Xytech offers a dive into the project in this case study from the 2023 SVG Sports OTT Forum
Southern Cross Austereo (SCA), one of Australia’s leading media companies reaching more than 95% of the Australian population, owns and operates 99+ stations and airs the National Rugby League (NRL), the Australian Football League (AFL), and Cricket Australia Coverage.
In this presentation from the 2023 SVG Sports OTT Forum, Keith Buckley, CEO of Xytech Systems, details how SCA decreased the amount of “off-air” time due to the dynamic nature of sports programming through implementing a centralized, end-to-end Media Operations Platform.
Watch Now on SVG PLAY:
SVG PLAY is your new home for all Sports Video Group live event and long-form video content. As an SVG member and sponsor, receive simple access to all SVG event panels, case studies, keynotes, and more all in one place. To visit SVG PLAY, CLICK HERE.