Broadcast Innovation in India: How Augmented Reality, Data-Driven Graphics Production Are Changing Everything

Leaders from AE Live, CricViz, Quidich Innovation Labs, Silver Spoon, and Vizrt share their insights

India remains one of the more captivating markets worldwide for live sports production. From cricket to kabaddi, wrestling, and soccer, the Indian sports scene is always hot. With a television-viewer base north of 900 million people, it’s also a region of a massive opportunity for sports broadcasters. Sports Video Group recently hosted its first SVG India Summit on April 30 and we are proud to share recordings of the event sessions in the coming weeks.

Augmented reality technology is helping sports content creators visualize data in a way that makes it more digestible and provides more context.

In this panel discussion, AR technology providers and artists share their thoughts on the current and future state of AR and how to effectively add it to your production.This conversation includes:

  • Rahat Kulshreshtha, Quidich Innovation Labs, CEO and Founder
  • Neeraj Mishra, Vizrt, Key Account Manager
  • Dan Pack, Silver Spoon Animation, Managing Director
  • Subhayu Roy, CricViz India, Director – Sales
  • Sudeep Saha, AE Live, Director of Business Operations – Asia

This session was hosted at the first SVG India Summit on April 30 in Mumbai and was moderated by SVG’s Co-Executive Director, Editorial Ken Kerschbaumer.

Watch Now on SVG PLAY:

SVG PLAY is your new home for all Sports Video Group live event and long-form video content. As an SVG member and sponsor, receive simple access to all SVG event panels, case studies, keynotes, and more all in one place. To visit SVG PLAYCLICK HERE.

Password must contain the following:

A lowercase letter

A capital (uppercase) letter

A number

Minimum 8 characters