Utah Athletics Utah360° App Revamped for Fall Season

New experience delivers highlights, news, interviews, mobile concession ordering, and much morre

Utah360°, the official mobile app for Utah Athletics, has released a newly refreshed version that is updated with new features and functionality just in time for Utah’s fall sports seasons, including the football season opener on Thursday, Aug. 29, at Rice-Eccles Stadium.

The Utah360° app serves as Utah Athletics’ digital hub with video highlights, concessions, and much more.

The Utah360° app serves as Utah Athletics’ digital hub, providing fans with exclusive video content, including game highlights, player interviews, podcasts and more. The app also offers mobile concessions ordering at Rice-Eccles Stadium, managing and purchasing tickets, news from Utah Athletics, schedules, stats and scores. Users will experience an enhanced interface with intuitive navigation and a clean look.

“Our team at Utah360° has been some of the most innovative leaders in the Name, Image, and Likeness space,” says Derek Mattsson, CEO of For The Win 360°, creators of the Utah360° app. “This is more than a relaunch; it’s a sweeping reinvention and reimagination of the app’s potential. We’ve rebuilt the app from the ground up to create advanced features, like ticket account access and mobile concessions ordering. We are proud to deliver a platform that enhances fan engagement and supports the Utes’ athletic programs and student-athletes by providing new monetization avenues and insights that help them thrive on and off the field.”

Key Features of the All-New Utah360° App:

• Mobile Order Concessions: Mobile ordering is now available at Rice-Eccles Stadium.
• Seamless Ticketing: Purchase and manage Utes sports tickets within the app, ensuring you never miss the season’s biggest games.
• Exclusive Video Content: Access behind-the-scenes footage, highlights, hype videos, podcasts and more.
• Stats, News and Updates: Stay updated with your favorite Utes sports teams with detailed team information, latest news, and live scores and stats, all available in one place.
• Sleek UI Redesign: Navigate through a fresh, intuitive interface to access scores, stats and rosters efficiently.

“The enhanced Utah360° app gives our fans an all-in-one mobile hub for video, news and information,” adds Mark Harlan, Utah’s Director of Athletics. “The ability to manage tickets, order concessions from your phone, and access news, stats and information greatly enhance our fans’ game-day experience. For our student-athletes, it offers opportunities for brand development and visibility, and we’re excited to introduce this upgrade to strengthen our support for student-athletes.”

Alex Smith, University of Utah Football legend and former NFL quarterback says the Utah360° app brings an unprecedented level of connectivity between student-athletes and fans.

“Utah360° is an amazing platform for storytelling and community building,” he says. “As someone who understands the importance of visibility and brand management, I see this app as a vital resource for student-athletes to take control of their narratives and prepare for the future. It fosters an environment where athletes can thrive, and fans can become an integral part of their journey.”

“As a former athlete, I recognize the significance of tools enhancing fan engagement and athlete visibility,” said Jesse Boone, a former University of Utah and NFL football player. “The Utah360° app delivers this and more by providing stats and insights that help fans stay informed and connected. It also offers a platform for student-athletes to showcase their talents and personalities, creating opportunities for growth and partnerships. This app is about celebrating the athletes and building a community around their successes.”

Avery Neff, University of Utah gymnast, sees the Utah360° app as a game-changer.

“It allows student athletes like myself to showcase our journey and connect with fans in meaningful ways,” she explains. “Through exclusive content, we can share our stories and build a personal brand that reaches beyond the sport. This app is a vital tool for empowering student-athletes, giving us the platform to engage with our community and pursue new opportunities in our athletic and personal lives.”

Utah360° empowers student-athletes to open doors to Name, Image and Likeness opportunities. Moreover, it introduces an innovative avenue for sponsors to support universities and athletes, ensuring amplified visibility for the brands that back these student-athletes.

The Utah360° app is available on Google Play and the Apple App Store and can be accessed on various streaming devices, including phones, tablets, or web browsers, via www.utah.ftwin360.com.