Recent Posts by Heather McLean, SVG Europe

SportTech Takes Lord’s by Storm With Three Events in One Day and Record Attendance

With the first SVG Europe Carbon Literacy for Sports Production Workshop, a full program of content at SportTech, and then the SVG Europe Women event, SportTech 2019 at Lord’s was a packed one-day event with something for every attendee. Around 450 people attended the day in total, including 200 at the cricket-themed SVG Europe Women […]  More

France Télévisions Picks Roland Garros for Demo of 8K Over 5G With Mobile Operator Orange

French public service broadcaster France Télévisions is once again using Roland Garros as the venue to demonstrate new technology, this time with 8K content over 5G in partnership with telco Orange. Last year, France Télévisions used the Roland Garros tournament to trial 8K production, and this year it is taking a step further into innovative […]  More

Rally Like a Virtual Pro: Behind the Scenes of FIA World Rally Championship’s Esports Strategy

Esports has long been part of FIA World Rally Championship’s (WRC) global strategy, yet it has had to wait for technology to move forward to enable it to really go to town on the gamers. WRC has been in the gaming business significantly longer than many motorsports, comments Marc de Jong, director of business development […]  More

Austrian Football Second League Goes Global With LiveU and Sportradar

Sportradar Media Services is bringing the 2018-2019 season of the Austrian Football Second League to viewers worldwide, using streaming technology from LiveU. Working with the LiveU LU600 HEVC units alongside the associated LiveU Central management platform and LiveU MultiPoint solution for content sharing and distribution, Sportradar is producing and distributing all 240 matches this season […]  More

LaLiga Ramps Up Broadcast of El Gran Derbi With 4K HDR to Boost Fan Viewing Experience

LaLiga pulled all the stops out for the broadcast of last weekend’s match between arch rivals, Sevilla and Betis. The famous clash between the two Spanish clubs received the best coverage in its history on Saturday, April 13, supported by LaLiga’s top technological innovations. Match production was provided in 4K HDR via 22 cameras, including […]  More

Deltatre and Massive Interactive: The Story So Far

On November 8, Deltatre completed its acquisition of over-the-top (OTT) provider Massive Interactive for a total of $127 million. This deal created one of the largest OTT sports providers in the world and a company rumored to be worth around $1 billion. Since the acquisition, the two companies have been aligning strategies while allowing Massive […]  More