Recent Posts by Heather McLean, SVG Europe

A Life of Football by Accident: The FA’s Director of the Women’s Professional Game Kelly Simmons Talks Goals

The Football Association (FA) established the Women’s Super League in 2011, and in 2018, it went fully professional for the first time. Overseeing the development of women’s and girl’s football under the auspices of the FA is Kelly Simmons, director of the women’s professional game. Simmons is focused on the entire gamut of the domestic […]  More

Creative Technology Creates Broadcast Spectacular With Track Projection at 2019 IAAF World Athletics Championships

At the IAAF World Athletics Championships 2019 in Doha, Creative Technology took virtual reality (VR) and projection mapping to new levels in what is considered to be a world-first for sports broadcasting. The company built a VR-based pre-vizualisation tool to enable the IAAF and broadcasters to plan out the intricacies of the games, and laser […]  More

Vodafone Brings 5G Network Into Play With Fan Assistant Referee in World First on the Isles of Scilly

Vodafone’s new 5G network on the Isles of Scilly has been used to introduce Fan-Assistant Refereeing (FAR) to live football coverage. The network, which launched on July 3, enabled fans around the Isles to receive a live Facebook stream of the opening game of the season between Garrison Gunners and Woolpack Wanderers, the two members […]  More

FIFA Pushes Data Gathering Technology Forward to Enhance Broadcasting of the Beautiful Game

FIFA is continuing its quest to standardize raw data collection during training and football matches by its stakeholders, including broadcasters and club coaches. During October, data gathering equipment was tested at the Barca Innovation Hub at the Nou Camp in Barcelona, supervised by a team of experts from the University of Victoria in Australia, an […]  More

Olympic Channel Launches on Swisscom TV in Switzerland, Liechtenstein

With the countdown to the Lausanne 2020 Winter Youth Olympic Games underway, the Olympic Channel, the global media platform of the International Olympic Committee, has announced that it is now available on Swisscom TV. Available to customers with the Swisscom TV UHD Box across Switzerland and Liechtenstein, the Olympic Channel app takes viewers up close […]  More

Sportel Monaco: Facebook Outlines Its Sports Broadcasting Challenges and Opportunities

At Sportel Monaco last week, Facebook outlined how it is helping sports brands monetize their rights as well as, crucially, to develop and grow their audiences. The social media giant is in a constant cycle of reinvention. Management goals are changed every six months within the company, and as Facebook founder Mark Zuckerburg said, “you […]  More

Live from Sportel Monaco: Olympic Channel Takes Sports Documentary Making to New Level With Social Stars

Here in Monaco, the Olympic Channel is premiering the first linear episode of All Around, its new near-live documentary covering the next big stars of gymnastics. The show, which hit the red carpet in Monte Carlo on Monday, is using an innovative combination of monthly episodes and social-media push from the show’s stars themselves to […]  More