UHD: Beyond the Hype

Recorded November 12, 2014, NAB’s CCW+SATCON, Javits Convention Center, New York.

With CES 2015 beginning tomorrow, Mark Schubin asks: What do viewers appreciate most about UHD? Higher resolution, frame rate, dynamic range? Wider color gamut? More immersive sound? What do those mean for production, post, and distribution? Can more become less? Follow the beyond-HD journey from scene to seen.

Direct Link (66 MB / 1:02:20 TRT): UHD: Beyond the Hype


Tags: 4K, B4 mount, CCW, color gamut, Content & Communications World, contrast ratio, HDR, HFR, immersive sound, NAB, next-generation imaging, next-generation television, PL mount, UHD, visual perception,

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