3D TV was a bust, but the UHD Alliance promises 4K will be different
The UK’s TheGuardian.com reports that major television manufacturers, movie studios and streaming video services have joined together hoping to show that 4K ultra high definition (UHD) television is not a gimmick like its 3D predecessor and is here to stay.
UHD video has four times the number of pixels as regular 1080p high definition (HD) for a much clearer picture for large-screen TVs. But it has struggled to take off as the next standard for video, movies and television due to high prices and limited available content, while early consumers were left bruised after the abysmal letdown of the much-heralded 3D TV.
Now Samsung, Sony, Panasonic, LG and Sharp, plus Netflix and movie studios Twentieth Century Fox, Warner Brothers and Disney have united to form the UHD Alliance to push the adoption of 4K video and help cement it as the next video standard.