ONE WORLD SPORTS Adds Coverage of Italian Soccer Club A.C. Milan
ONE WORLD SPORTS, which offers coverage of sporting events from around the globe, has secured multi-season, multi-platform and exclusive rights to distribute A.C. Milan TV programming.
The deal with the iconic Italian soccer power involves the A.C. Milan Serie A “match of the week,” which will air on ONE World Sports’ linear channel and digital properties. Additional highlights and short-from video content from the club will be distributed digitally on broadband and through the “Watch ONE World Sports” app.
The agreement extends through the 2015-2016 Serie A and Champions League seasons. A.C. Milan TV will begin airing on the network’s linear channel and across all of its digital properties on Jan. 21.
“A.C. Milan is widely recognized as one of the top soccer clubs on the global soccer stage,” said Alexander “Sandy” Brown, president and CEO of ONE World Sports. “By adding this exciting coverage to our programming at ONE World Sports, we continue to make good on our promise to provide world-class sports from around the globe and add to our stable of top-tier soccer.”
In Italy, A.C. Milan engenders a passionate nationwide following, and its fan base stretches around the world. Its many successes include 19 UEFA and FIFA recognized titles. The team has finished atop the Serie A in 18 seasons and won the Champions League and predecessor European Cup seven times.
The network will schedule the A.C. Milan match of the week on a delayed basis on Tuesday nights at 10 p.m. ET, following its Bayern Munich TV programming block, creating a five-hour weekly destination for continental European soccer.
The addition of A.C. Milan TV follows the global sports network’s similar exclusive “club channel” agreements with Arsenal and Chelsea of the English Premier League and Bayern Munich of the Bundesliga – creating a premier soccer stronghold on the network.