2019 Sports Graphics Forum

Full Program

9:00 ‐ 1:15 p.m.: General Sessions

9:00 – 9:45 a.m.: Registration

9:45 – 9:50 a.m.: Welcoming Remarks

9:50 – 10:30 a.m.: State of the Arts: The Top Creative Design Trends of 2019
Top creative directors and graphics-production executives take the stage to discuss the most significant design trends shaping the sports-graphics market today. From inserts to animations to the scorebug and everywhere in between, learn how production workflows and design strategies are evolving to create a better graphics experience for fans.
Confirmed Panelists:
Gil Haslam
, Troika Design Group, Creative Director, Sports
Timothy O’Shaughnessy
, ESPN, Creative Director
Maria Rapetskaya, Undefined Creative, Founder and Creative Director

10:30 – 11:00 a.m.: Keynote Presentation: Inside CBS Sports’ Super Bowl LII Effort
Go inside CBS Sports’ monumental effort to refresh its graphics package and create a one-of-kind telecast for Super LII in February.
Confirmed Presenters:
JP LoMonaco
, CBS Sports, VP, On-Air Graphics and Design

11:00 – 11:15 a.m.: Case Study

11:15 – 11:45 a.m.: Networking Break

11:45 a.m. – 12:30 p.m.: State of the Tech: The Top Graphics Technology Trends of 2019
In this companion session to the “State of the Arts” opening panel, technology leaders from major sports-media organizations and vendors address the latest tools and advances in 3D-graphics creation and playout, including the growing role of game engines like Epic’s Unreal system and best practices in building a desktop graphics-creation platform. Other topics will include AR and virtual sets, AI and machine learning, cloud-based workflows, player tracking and data analysis, and more.
Confirmed Panelists:
Craig Laliberte, Epic Games, Business Development Manager, Unreal Engine Enterprise Team
Brian Perkins, MLB Network, Director, IT Production Systems

12:30 – 12:45 p.m.: Case Study

12:45 – 1:15 p.m.: Storytelling With Augmented Reality: Best Practices in AR Design and Development
As augmented reality becomes a mainstay on live-sports broadcasts, producers are looking to elevate these on-screen elements beyond just eye-candy. How can AR graphics help tell the story on the field and better inform the viewer? In advance of the Forum’s dual tracks focusing on AR and Graphic Design, respectively, creative directors take the stage to discuss the challenges associated with building AR graphics packages and the opportunities ahead.

1:15 – 2:00 p.m.: Networking Lunch

2:00 ‐ 4:45 p.m.: Workshop Breakouts


2:00 – 2:45 p.m.: Augmented Reality in the Field: Changing the Game for Game Coverage
The Data Visualization Workshop kicks off with an in-depth look at how augmented reality and virtual graphics are being deployed for game coverage in the field. Although augmented reality is nothing new to sports production, dating back to the 1st and Ten line more than 20 years ago, AR has taken a giant leap in recent years and is dramatically changing the way stories are told on the field. Learn how AR is truly adding another dimension to live sports coverage.
Confirmed Panelists:
Matt Celli
, NBC Sports and Olympics, Head of Production Technology, Innovation and Data
John Siciliano, ESPN, Senior Designer, Broadcast

2:45 – 3:00 p.m.: Case Study #1

3:00 – 3:15 p.m.: Networking Break

3:15 – 4:00 p.m.: Augmented Reality in the Studio: Expanding Beyond the Physical World
Augmented reality and virtual studios have allowed sports-content creators to rethink what is possible inside the studio. Whether it is expanding the physical footprint, creating more-flexible multi-use sets, displaying interactive analysis tools, or teleporting on-air talent from the field into the studio, AR is changing the look of the studio show. Leaders from broadcasters and vendors address the latest technologies — most notably, gaming engines — spurring this revolution and how it’s changing studio-production strategies.
Confirmed Panelists:
Charlie Collin, ESPN, Senior Manager, Motion Graphics
Alexis Salinas, Univision Deportes, Senior Director, Technical Creative Services

4:00 – 4:15 p.m.: Case Study #2

4:15 – 5:00 p.m.: Managing the Data-Feed Tsunami: Player-Tracking, Betting, Biometrics, and Beyond
Never before has the deluge of data available at sports events played such a vital role in creation of on-air graphics. Although player- and ball-tracking technologies have become commonplace, the expected rise of player biometrics and live odds for legalized betting will change the way fans view sports events, and graphics packages must change, too. And, with the overwhelming quantity of data points now available on a sports event, how can artificial intelligence play a role in data analysis and storytelling? Learn how creators are using this onslaught of dynamic data to become better storytellers.

5:00 – 6:00 p.m.: Networking Reception


2:00 – 2:30 p.m.: Harvard Case Study
Confirmed Presenter:
Imry Halevi, Harvard University, Assistant Director of Athletics, Multimedia and Production

2:30 – 3:00 p.m.: Case Study #1

3:00 – 3:15 p.m.: Networking Break

3:15 – 3:45 p.m.: The 3D Modeling Revolution: How the Character-Animation Process Is Changing
Bringing 3D animated characters to life is taking on a much larger role in live sports production, as broadcasters and streaming outlets look to engage fans with more- dynamic on-screen graphics. As game engines enter the broadcast world and gaming- centric elements become more commonplace in sports broadcasts, 3D modeling and rigging, as well as facial and body scanning, are allowing content creators to organically model ultra-life-like virtual players and environments. Learn from leading experts on this bleeding-edge technology sector.

3:45 – 4:15 p.m.: Turner Sports Case Study: Building the 2019 NBA-Star Graphics Package
Confirmed Presenters:
Mark Garcia
, Turner Broadcasting, Composite Supervisor
Jordan Shorthouse
, Turner Sports, Creative Director
Jesse Vogel, Turner Studios, Supervising Compositor

4:15 – 5:00 p.m.: Creativity and Collaboration: How Great Packages Are Developed
Graphics packages are not created in a vacuum; rather, the projects are a group effort involving multiple teams — whether you’re creating a package in-house or working with an outside production studio. Although each broadcaster and studio has a unique culture, all parties involved must be on the same page creatively and operationally to ensure excellent results. From pitch fees, creative development, and cooperative workflow to the approvals process, file sharing, and scheduling, learn how networks and third-party studios work together to reach their graphics goals.
Moderator: Jocelyne Meinert, Big Studios, Owner/Director
Confirmed Panelists:
Jason Joly, MSG Networks, Director, Broadcast Graphics
Michael “Spike” Szykowny, ESPN Creative Services, Senior Director, Motion Graphics and Production Planning

5:00 – 6:00 p.m.: Networking Reception