2019 Sports Graphics Forum


Matt Celli, NBC Sports and Olympics, Head of Production Technology, Innovation and Data

Matt Celli is the head of production technology, innovation, and data for the NBC Sports Group. He is responsible for the development, adoption, and integration of advanced and emerging technology that is used across NBC Sports’ portfolio of properties including Sunday Night Football, Nascar, NHL, Notre Dame Football, and Triple Crown shows.

Celli handles all internal advanced tech projects and owns the relationship with NBC Sports’ partners. In addition to being the group leader in this space, he is the coordinating director for NBC Sports’ esports initiatives, including the NHL Gaming World Championship and Universal Open Rocket League seasons one and two. During season two of UARL, which aired in August of 2018 from the NBC Sports headquarters, Celli executed a creative scenic, lighting, and camera blocking design that was grown and developed internally.

Celli directed the NBC daytime show at the 2018 Winter Olympic Games in PyeongChang, South Korea and the diving venue at the 2016 Olympic Summer Games in Rio, Brazil. An 11-time Sports Emmy Award winner, Celli started with NBC Olympics in 2001. He has a B.A. in communication from the University of Scranton.

Imry Halevi, Harvard University, Assistant Director of Athletics, Multimedia and Production

Imry Halevi joined Harvard University Athletics in 2012 as director of multimedia and production. He was promoted to his current role as assistant director of athletics in 2018.

Halevi manages Harvard Athletics’ multimedia team, and leads all department-wide multimedia and production initiatives. He has completely reorganized video board productions and live game broadcasting for the Crimson, bringing these efforts in house, and expanding their scope and reach. With the addition of newly streamed sports, the completion of two central control rooms, and the building of a NCAA-leading fully automated streaming infrastructure for tennis and squash meets, Halevi was able to more than double the online viewership and triple the subscription revenue for Harvard broadcasts within his first year.

Over the last few years, Halevi established partnerships between Harvard Athletics and ESPN, NESN (New England Sports Network), and other national and regional networks to broadcast the Crimson’s in-house productions of football, softball, water polo, ice hockey, basketball, lacrosse, baseball, and wrestling events – the first such relationship in the Ivy League. Staffing the productions almost exclusively with students from local area colleges, Halevi and the multimedia team have been able to provide real-world hands-on experience for dozens of students looking to develop their production and broadcasting skills.

While producing and streaming 32 of Harvard’s 42 varsity teams, Halevi has worked with his counterparts from the Ivy League office and the other seven league schools to launch and develop the league’s integrated platform for live and on-demand content – the Ivy League Network. In 2018, Halevi helped the Ivy League launch their new partnership with ESPN and establish the “Ivy League on ESPN” network.

As an on-going project, Halevi is spearheading Harvard Athletics’ initiative to maintain and digitize its archives of historic video films, dating back to the 1920s.

Halevi is a member of the College Sports Summit Advisory Board and chaired the Sports Video Group’s 2016 College Sports Summit. Additionally, Halevi chairs the Ivy League Digital Strategy Committee, the Ivy League Multimedia Directors Group, and co-chairs the Harvard Athletics Multimedia and Technology Advisory Committee.

Before joining Harvard in 2012, Halevi served as associate director of video production at Northeastern University. Prior to Northeastern, Halevi served as a video production and graphic design assistant at Boston University’s Agganis Arena.

Halevi holds a bachelor’s degree from Boston University and a Masters of Business Administration from Northeastern University.

Craig Laliberte, Epic Games, Business Development Manager, Unreal Engine Enterprise Team

Craig Laliberte leads business development for the Unreal Engine Enterprise Team at Epic Games in Cary, NC.

Unreal Engine is the high-performance software development suite from Epic Games. It brings real-time, high-fidelity fully interactive experiences to multiple platforms and is used by the world’s leaders in entertainment software, as well as in enterprise sectors such as automotive, architecture, and film & TV. At Epic Games, Laliberte is responsible for licensing Unreal Engine in new market verticals in the enterprise space.

Jocelyne Meinert, Big Studios, Owner/Director

7-time Emmy Award winner and 20-time nominee, Jocelyne Meinert has been pioneering CG animation and design since the industry’s inception in 1982, receiving several national and international awards in the first five years of her career. Meinert started Bigstudios in 1991, completing large scale design and animation projects for clients such as HBO, MTV, CTV, CBC, ESPN, CBS, MLB Network, NHL, NBC, etc.

Bigstudios is now one of the most established design and animation studios in North America for 2D or 3D animation, graphic design, brand, VFX, live action, or all the above. Meinert continues to direct and manage large-scale projects, pushing for new esports endeavors, emerging technologies, unique venue-event and team graphics, as well as original content and long form production with sister studio, Little Blackstone.

Timothy O'Shaughnessy, ESPN, Creative Director

Timothy O’Shaughnessy is the creative director of college sports at ESPN and has crafted the creative behind many ESPN properties. He is primarily responsible for guiding teams of creatives through large-scale animation and insert design projects. His primary interests rest in finding ways to reinvent the traditional permutations of sports television.

In his 13 years at ESPN, O’Shaughnessy has garnered numerous Emmy nominations and several Promax BDA awards. Noteworthy projects include college football on ESPN/ABC, college basketball on ESPN, NBA on ESPN/ABC, World Cup 2010 and 2014, Euro 2012 and 2016, Outside the LinesOlbermann, and Mike & Mike 2016. Upcoming projects include rebranding/repackaging the SEC network and starting up the aesthetic of the ACC network.

Before coming to ESPN, O’Shaughnessy worked at Ghostmilk Studios in Toronto, where he designed show title sequences. He received a B.S. in psychology from Binghamton University and an M.F.A. in design from The Rochester Institute of Technology.

Brian Perkins, MLB Network, Senior Director, IT Production Systems

Brian Perkins is the senior director of IT Production Systems for MLB Network. He oversees graphics technology, production system integration, and the continual evolution of statistical systems used to enhance storytelling. In addition to MLB Network, Perkins oversees the IT production systems for NHL Network, whose daily on-air operations haven been based and operated out of the MLB Network headquarters since October of 2015. An eight-time Emmy Award winner, Perkins places particular importance on automating creation of on-screen and on-set graphical elements containing baseball and hockey data.

Perkins has been a key member of MLB Network since it debuted on January 1, 2009 in a record-setting 50-million homes, the largest launch in cable history at the time.

Prior to joining MLB Network, he spent eight years with NBC News as the director of newsroom computer systems. At NBC, Perkins drove the transition from siloed newsroom systems to an enterprise-wide connected newsroom “community.”

A true believer in the power of data, Perkins started his career scoring Little League games in New Jersey, later moving on to record stats for the basketball coaching staff at the University of Notre Dame. He graduated from Notre Dame in 1995 and holds a master of science degree in technology management from Stevens Institute of Technology.

A lifelong baseball fan, Perkins still owns all of his baseball cards from childhood.

Jordan Shorthouse, Turner Sports, Creative Director

Jordan Shorthouse is a three-time Emmy award-winning creative director for Turner Sports where he oversees the sports print marketing department and on-air broadcast graphics departments that support all sports telecasts. He is currently in his 20th year with Turner Sports.

While at Turner, Shorthouse has overseen award-winning print and on-air campaigns for Turner’s tent-pole events including NBA on TNT (regular season, playoffs, All-Star), MLB on TBS (regular season, postseason), the NCAA Division I Men’s Basketball Championship, ELEAGUE, UEFA, and the PGA Championship. Some of his work includes on-air graphics packaging, print campaigns, and location takeovers for Turner Sports Roadshow Activations. Most recently, Shorthouse oversaw on-site and broadcast graphics for Capital One’s The Match: Tiger vs Phil, in Las Vegas. This included onsite signage, desk and set design, and animation packaging to tie it all together.

Shorthouse was recently named one of CableFax’s Most Influential Minorities in cable. Shorthouse studied graphic design at Georgia State University.

Michael “Spike” Szykowny, ESPN Creative Services, Senior Director, Motion Graphics and Production Planning

Michael Szykowny (better known as “Spike”) has been at ESPN for 22 years and is an eight-time Emmy Award-winning senior director of motion graphics and production planning. He leads a group of over 160 designers, animators, and Vizrt Artists that create and play out graphics for the family of ESPN networks. He is honored to be part of the SVG Graphics Forum.

Jesse Vogel, Turner Studios, Supervising Compositor

Jesse Vogel joined Turner Studios in 1998 as a tape operator and has been doing composite work since 2005 with a focus on Turner Sports since 2008. His skill set ranges from on-site composite work during the sports live events to shoot VFX supervision and working in the Design/VFX group as a compositor at Turner Studios in Atlanta. As supervising compositor, Vogel is responsible for aspects of sports design wrap-around packaging from conception to delivery of elements.