2019 Sports OTT Forum


9:00 – 9:45 a.m.: Registration

9:45 – 9:50 a.m.: Welcoming Remarks

9:50 – 10:40 a.m.: Traditional Broadcasters in an Age of Streaming Growth
With massive, legacy media conglomerates at their backs, many of the major traditional broadcasters in the sports media world have held their positions. From everything including streaming at scale and matching latencies of broadcast to offering new and unique streaming experiences to differentiate from broadcast, the challenges and opportunities are plentiful. Experts from many of the major broadcasters share their experiences and discuss where the future of the business is headed.
Moderator: Ken Kerschbaumer, SVG, Executive Director, Editorial Services
Shaka Arnon, WSC Sports, Head of U.S. Operations
Eric Black, NBC Sports Digital, CTO
Stephanie Lone, CBS Sports Digital, SVP, Engineering
Steven Thorpe, Fox (Sports, News, & Entertainment), VP, Video Platforms

10:40 – 10:55 a.m.: Sony Case Study: Ad Insertion for the Age of OTT
Altitude Sports and Crispin Corporation, A Sony Group Company discuss OTT and how Crispin and Altitude Sports partnered to solve an ever growing need in the broadcast industry. How do I translate my over-the-air (OTA) ad schedule for over-the-top (OTT) distribution? How do I prepare for the transition from OTA-centric ATSC 1.0 to OTT-centric ATSC 3.0? How do I ensure compliance with SCTE standards? And how do I accomplish these tasks without disrupting the current ad insertions that are my bread and butter? The answer is Crispin’s OTTlink™.
Joe Walker
, Crispin Corporation, a Sony Group Company, Senior Director of Technical Services
Dave Zur
, Kroenke Sports & Entertainment, SVP, Operations and Engineering

10:55 – 11:30 a.m.: SVG Digital Keynote Conversation: Amazon Prime Video
An in-depth fireside chat takes a look at the latest in live sports streaming at Amazon Prime Video.
Moderator: Brandon Costa, SVG, Director of Digital
Speaker: BA Winston, Amazon Prime Video, Global Head of Digital Video Playback and Delivery

11:30 – Noon: Networking Break

Noon – 12:15 p.m.: Encompass Digital Media Case Study: Managing & Monitoring A Next Generation Streaming Services
Scott Rose
, Encompass Digital Media, SVP, Product
Dom Wedgwood
, DAZN Group, SVP, Broadcast Technology

12:15 p.m. – 1:00 p.m.: The D2C Newcomers: The Challenges and Opportunities of Digital-Native Media Entities
As direct-to-consumer subscription streaming products gain favor with some sports fans, digital-native startups are quickly becoming full-fledged sports media companies. With that comes all of the challenges of delivering major live sports properties at scale for hungry fans across the country, and even across the world. Leaders from a few of these key organizations dissect their technological strategies and offer a peek into what makes their world so unique.
Moderator: Brandon Costa, SVG, Director of Digital

Arbesa Kastrati, DAZN, VP, Strategy and Implementation
Geir Magnussion Jr., fuboTV, CTO
Tim Sullivan, FloSports, Chief Product Officer

1:00 – 2:00 p.m.: Networking Lunch

2:00 – 2:45 p.m.: League Perspectives: The Global Impact of OTT Distribution
International outreach. Creating a deeper connection with fans. Tapping into the sports gambling market. Over-the-top streaming distribution of live games and other valuable content has been a part of the American sports business landscape for some time, but there are new opportunities arising that are changing the goals of major leagues. How is technology playing a role in that innovation and what new strategies are being implemented to engage viewers more deeply in live video?
Ken Adelson, Sports Media Consultant (Former NHRA Chief Content Officer & EP / NBAE SVP Production Operations)
Sandy Brown
, Major League Lacrosse, Commissioner
Dan Cohen, Octagon, Senior Vice President, Global Media Rights Consulting
Dave Lehanski, NHL, Senior Vice President of Business Development and Innovation

2:45 – 3:30 p.m.: CMAF, HLS, and DASH: What’s Next in Streaming Protocols
Streaming protocols continue to evolve as live sports video delivery reaches scale never before seen. As the industry pushes towards CMAF, experts in the field break down the challenges and opportunities surrounding everything from DRM to latency and reliability and share where they anticipate their delivery backbones to go.
Moderator: Jason Thibeault, Streaming Video Alliance, Executive Director
David McLary, NBC Sports Group Digital, VP, Video Technology
Fritz Seifts, Limelight Networks, Principal Architect
James Wilson, IBM Aspera, Director of Engineering, Aspera Platform

3:30 – 4:00 p.m.: Networking Break

4:00 – 4:15 p.m.: Zixi Case Study: Low Latency Live Event Contribution Over IP Networks
Zixi’s cloud-based and on-premise software platform enables global media organizations to deliver and manage live, broadcast-quality HD and UHD video over IP. Due to its flexibility, reliability, and security, Zixi is trusted to stream some of the biggest live sporting events around the world, including the Super Bowl, the Olympics and the World Cup. This case study will give an overview of an upcoming deployment where Zixi will be used to nationally live stream a USTA-affiliated tennis tournament to The Tennis Channel’s digital and linear properties.
Presenter: Tim Baldwin
, Zixi, Head of Product

4:15 – 5:00 p.m.: Data Visualization, User Experience, and Gaming: The Tech Behind Unique Live Streaming Experiences
Advanced analytics. Player tracking feeds. Gambling data. Biometrics. Sports leagues and broadcasters are going to great lengths to generate and distribute more data on players and sports than ever before, and that data is being pumped into streaming experiences to enhance their customization and overall appeal. It’s a space ripe for innovation in user experience (UX), artificial intelligence, and much more. Key minds pushing the boundaries in this side of the business discuss their work and offer tips for what makes a streaming experience truly special in today’s sports media world.
Moderator: Jason Dachman, SVG, Chief Editor
Brian Josephs, Sportradar, VP, Digital Sport
David Liss, Bleacher Report, VP of Analytics and Strategy
TBD, FanDuel

5:00 – 6:00 p.m.: Networking Reception