Sept. 2 Program: The Broadcast-OTT Paradigm
(All times are in Eastern Time Zone)
2:00 – 2:05 p.m.: Opening Remarks
2:05 – 2:35 p.m.: Keynote: Broadcast Streaming Service TBD
2:35 – 3:05 p.m.: Tech Focus: Metadata and the Unifying of Broadcast and Digital Workflows
The COVID-19 pandemic accelerated a number of technology transitions, including the convergence of broadcast and streaming operations that simplify production, minimize latency, and ultimately are a win for both the viewer and the OTT service provider. What role does metadata play in delivering smarter, more dynamic sports media to fans? Has SCTE 224 paved the path to success? How are technologies like AI and machine learning changing the production and distribution game?
3:05 – 3:20 p.m.: Technology Case Study
3:20 – 3:50 p.m.: Tech Focus: The Latency Factor
Whether it’s down to the fraction of a second or simply ensuring a synchronized experience, latency is the holy grail of streaming sports. What’s the state of streaming workflows and architectures and what needs to happen next to meet the industry’s growing scale? Learn about the latest encoding and decoding technologies, developing formats and standards, and more.