{"id":26407,"date":"2011-04-11T20:28:24","date_gmt":"2011-04-12T01:28:24","guid":{"rendered":"https:\/\/www.sportsvideo.org\/main\/?p=26407"},"modified":"2011-04-11T20:28:24","modified_gmt":"2011-04-12T01:28:24","slug":"nab-perspectives-audio-technicas-mike-edwards-sees-the-strength-of-stereo","status":"publish","type":"post","link":"https:\/\/www.sportsvideo.org\/2011\/04\/11\/nab-perspectives-audio-technicas-mike-edwards-sees-the-strength-of-stereo\/","title":{"rendered":"NAB Perspectives: Audio-Technica\u2019s Mike Edwards Sees the Strength of Stereo"},"content":{"rendered":"

Audio-Technica Director of Product Management Mike Edwards says stereo microphones are showing a lot of sales strength in the sports-broadcast market, thanks to demand for well-balanced stereo effects and ambience sound beds on the part of networks.<\/p>\n

\u201cBased on the broadcasters we have been working with,\u201d he says, \u201cour stereo shotguns, the BP4027 and BP4029, and the AT4050ST large-diaphragm M-S stereo microphone have been catching on with the A1s and the trucks.\u201d<\/p>\n

Stereo shotgun microphones have become a standard for many of the major-network shows. \u201cThe stereo shotguns are able to work well as effects mics but still provide a solid stereo signal that sits well in a 5.1 mix,\u201d he explains. Interestingly, though, A-T\u2019s AT4050ST, developed for the music-recording market sector, has also been catching on with remote sports broadcasters. \u201cThe 4050ST does the same thing as the shotguns in capturing stereo sound but for stereo ambience, especially crowd sound.\u201d<\/p>\n

Stereo effects are part of the larger surround-sound field, helping mixers create an accurate envelope for commentary and picture. \u201cFrom the microphone perspective, the number-one thing would be achieving an accurate and believable 5.1 audio capture, followed by maintaining the downstream integrity of the signal all the way to the viewer,\u201d Edwards says. \u201cThere\u2019s so many layers the audio has to go through once it leaves the remote and the plant that it\u2019s more important than ever to make sure it starts out with a solid 5.1 signal that\u2019s as accurate and good-sounding as possible. We\u2019re trying to give broadcasters the tools they need to accomplish that.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Audio-Technica Director of Product Management Mike Edwards says stereo microphones are showing a lot of sales strength in the sports-broadcast market, thanks to demand for well-balanced stereo effects and ambience […]\n More<\/a><\/p>","protected":false},"author":22,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[59],"tags":[60,4626,4085,4627],"acf":[],"_links":{"self":[{"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/posts\/26407"}],"collection":[{"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/users\/22"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/comments?post=26407"}],"version-history":[{"count":0,"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/posts\/26407\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/media?parent=26407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/categories?post=26407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.sportsvideo.org\/wp-json\/wp\/v2\/tags?post=26407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}