Riedel, Racing Electronics Announce Strategic Partnership to Revolutionize U.S. Motorsport Communications
Story Highlights
Riedel Communications announcees it has formed a strategic partnership with Racing Electronics, a provider of motorsport communication equipment in the United States, to deliver communication solutions that enhance safety, efficiency, and performance for race operations, controls, teams, drivers, and fans alike.
This collaboration brings together Riedel Communications’ expertise in advanced intercom technologies, including their Artist-1024 infrastructures and Bolero wireless intercom system, with Racing Electronics’ radio communications experience, wide range of U.S. market-specific tailored communication accessories, and its reputation as a leader in the country’s motorsport industry. For decades, Racing Electronics has been present at racetracks throughout North America, servicing race fans and the most successful race teams, drivers, and series.
Based on the partnership, Riedel will open new North America Motorsport Competence Centers in Racing Electronics’ facilities, building staff and equipment resources to support both U.S. and visiting racing events. By combining Riedel’s technologies shaped on large racing series, such as Formula 1 over decades, with Racing Electronics’ products and customer service, this collaboration will provide high-quality communication systems for all motorsport levels.
By integrating Riedel’s advanced signal distribution and intercom networks with Racing Electronics’ expertise, the collaboration ensures clear communication that enhances safety and optimizes team performance across all racing levels.
The partnership also brings a suite of support services tailored to the needs of teams and drivers. From turnkey solutions and full-service trackside rentals to custom ear molds and helmet kits, the joint offering delivers the flexibility and quality required to meet the demands of modern motorsport.
Both companies are committed to minimizing the environmental impact of racing through eco-friendly practices and innovative technologies. A cornerstone of this effort will be the creation of a Motorsport Remote Operations Centre in Concord, N.C., enabling remote workflows that improve response times and reduce the carbon footprint of their combined operations.
“We are excited to join forces with Racing Electronics to bring our innovative communication solutions to the U.S. motorsport market,” says Lutz Rathmann, CEO Managed Technology of Riedel Communications. “This partnership represents a significant step forward in our mission to enhance safety, sustainability, and innovation in motorsport.”
Chris Schwartz, President, Racing Electronics, says, “Early this year, we embarked on a project with Riedel at Daytona, and it was abundantly clear that our companies were aligned around a shared vision of innovation and collaboration. Together, we are well positioned to set new standards and grow our respective businesses while continuing to exceed the expectations of our customers.”