Live From Little League World Series: MLB Lets Kids Go Yard With VR Home Run Derby

Every year at the Little League World Series, an overwhelming power hitter electrifies the viewing audience. This year, it’s Mid-Atlantic’s Yadi Mateo, a 5-ft.-11 231-lb. player from Elizabeth, NJ. Whether players can clear the 225-ft. walls of Lamade or Volunteer Stadium or can’t, representatives of all 16 Little League teams joined the virtual world to […]  More

SVG Sit-Down: ESL’s Simon Eicher on the Inner Workings of Live Esports Productions

ESL is among the early esports pioneers, having launched nearly two decades ago and now ranked as the largest esports company in the world. After a brand refresh this year, the organization has seen significant growth across multiple metrics for major ESL tournaments. In the first seven months of this year, average minute audience (+90%), […]  More

Live From Little League World Series: ESPN’s Joe Rainey on the Network’s Commitment to the Spectacle

One of the summer’s greatest sports events is finally here. The Little League World Series brings out the inner kid in all of us, and, when ESPN hits the hills of Williamsport, PA, the production always has something new to offer. Besides the company’s first tournament in 1080p, other innovations are joining the fun, including […]  More

Sports OTT Forum: How Digital Entities Create and Cultivate a Sports-Betting Plan

In 2019, we live in a time marked by seismic changes in legalized sports betting. After multiple states began permitting the practice and with others poised to allow it, professional leagues have broadened ties with their data providers, and mobile applications like Draft Kings and FanDuel have become hubs of activity. Content curators are playing […]  More