As the media industry forges on into a world that continues to prioritize the traditional set-top box, companies like Ooyala are in position to build media- and streaming-support backends to help content-rights holders maximize their experiences in a digital space. More
A big brand name (Verizon) and a robust media-management ecosystem have helped establish Verizon Digital Media Services (VDMS) as one of the early leaders in live sports-content distribution and management in the rapidly evolving OTT and DTC world. More
CBS Sports HQ will stream in-depth coverage leading into and throughout the 2018 NFL Draft, including live reports from the scene of the NFL Draft in Dallas, real-time reactions and commentary from a team of pro football insiders along with grades for every pick and fantasy football projections. More
The Players’ Tribune (TPT) announced a new video series, Off the Track, presented by Toyota. Off the Track consists of videos featuring three Toyota drivers from three different circuits: Daniel Suárez (NASCAR), Antron Brown (NHRA) and Frederic Aasbø (Formula Drift). The series will run on both TPT and the driver’s social media channels. More
Among all U.S. digital sports properties, ESPN Digital was once again number one for the month of March for every key digital metric, including unique users, total minutes and average minute audience. More
The sports marketplace in Asia will be driven dramatically by the use of smartphones and tablets. That reliance on digital devices requires new ways of content creation, distribution, and marketing. This panel discussion from the 2018 SPORTELAsia show examined how to develop a strategy best suited for the diversity of cultures in Asia. More
The NBA 2K League and Twitch announced a multiyear partnership that will include live streams of all NBA 2K League games on the social video service and community for gamers featuring more than 15 million daily active users. The partnership with Twitch represents the first media rights deal for the NBA 2K League. The league […] More
The USTA today announced that Amazon Prime Video has been granted the exclusive live telecast rights to the US Open Tennis Championships in the United Kingdom and Republic of Ireland. The five-year agreement, which begins with the 2018 US Open, will bring live and on-demand content to Prime members in both territories at no additional […] More
Discovery took on an Olympic-level challenge when it was awarded European multimedia rights for upcoming Olympic Games from 2018-2024. No broadcast partner had delivered the Games at such scale and complexity and as a part of its plan to redefine the Games viewing experience, Discovery wanted to innovate through graphics and augmented reality services to […] More
If the most important characteristic of encoded video is quality, a simple and certain way to achieve it is through Quality-Defined Variable Bitrate Control (QVBR), which is designed to deliver constant video quality and waste zero bits in the process. AWS Elemental software includes QVBR with no additional license fees. More
