NFL Films and X Renew ‘NFL Top 100’ for a Second Season as X Original Series

NFL Films and X announce the renewal of NFL Top 100 on X, extending the player-voted countdown series for a second season on X in 2026.

Building on the success of its 2025 debut as an X Originals series, NFL Top 100 will deliver fans premium, short-form episodes throughout the preseason, highlighting the league’s elite players in a digital-first format tailored for the X timeline.

NFL Top 100 features under five-minute episodes revealing the league’s top players as voted on exclusively by the players themselves. Produced by NFL Films, the series will once again run over multiple weeks on X leading into the NFL season, sparking real-time debates, viral reactions, and engagement where football conversations thrive.

“We are thrilled to renew our NFL Top 100 for a second season on X and continue delivering great content to our fans,” says Ross Ketover, NFL Films Senior Executive. “The 2025 relaunch of the series was a perfect fit, allowing us to amplify player voices and connect directly with fans around one of the most debated topics in football over the past 15 years.”

“The first season of NFL Top 100 delivered massive viewership, engagement and viewer retention, proving that premium original quick-hitting sports content thrives on X,” says Mitchell Smith, X’s Head of Original Content. “The show delivered an exceptional 440 million impressions during the inaugural season, reinforcing that X is the center of sports conversation. The NFL remains one of the hottest topics on the platform, and we’re excited to go bigger and bolder in season two with the immensely creative minds at NFL Films.”

NFL Top 100’s second season will premiere exclusively on X, where sports fandom fuels year-round global conversations. Additional details coming soon.