2K Sports Presents the First-Ever Nighttime, Outdoor Motion Capture Shoot for NBA 2K8

2K Sports,
the sports publishing label of Take-Two Interactive Software, Inc., announced that
it will hold the first nighttime, outdoor motion capture event for NBA 2K8 on
Wednesday, July 25, 2007 at 8 p.m. The event will take place at Harlem’s famed
Rucker Park and feature NBA 2K8’s cover athlete Chris Paul, as well as NBA
stars Andre Iguodala, Gerald Wallace and Rudy Gay.

“This
event gives our talented motion capture team an opportunity to show their craft
in a new venue,” said Greg Thomas, President of Visual Concepts, a 2K Sports studio.
“With our advanced motion capture technology, we’re delivering the next
generation level of realism to our sports titles. Having a motion capture shoot
conducted at a real basketball venue adds even more authenticity to our game.”

As soon as
the sun sets on Wednesday night, the NBA athletes will show off their best
moves as they dribble, pass, shoot and dunk on the

Rucker
Park
court. Using the latest in motion capture technology, 2K Sports will record the
NBA players’ signature moves to include in NBA 2K8, the highly-anticipated next
installment of the 2K Sports’ top-rated basketball simulation franchise*. The
title will feature incredible graphics, unmatched gameplay and exciting new
features to provide a comprehensive and realistic basketball experience created
for gamers.

NBA 2K8 will
be available this fall for the Xbox 360 video game and entertainment system
from Microsoft, and the PLAYSTATION3 and PlayStation2 computer entertainment
systems.

*According
to GameRankings.com average scores of 2005-2007 NBA video games.