Orad North America strengthens sales and operations staff

Orad Hi-Tec Systems Limited
announces that in response to strong demand for its broadcast graphics, virtual
studio and sport solutions and in preparation for an anticipated further
increase in demand for its products in 2008, the company is strengthening its
North America sales and operations teams.

Leading the new staff additions is Mr.
Shaun Dail, VP of Sales for
North America. Mr.
Dail has led highly successful sales and marketing activities with various
technology companies in
North America in the past.
He has also been very successful in building and strengthening technical and product
support departments.

In addition to Mr. Dail, Orad North
America has also appointed two highly experienced new senior marketing members,
Mr. Rob Rizzuto and Mr. Arturo Abano. Mr. Rizzuto, formerly with Pinnacle
Systems and Avid Technologies Inc, brings over 20 years’ experience in product development,
project management, graphics innovation and workflow, and won an Emmy for
Outstanding Graphics for SuperBowl XXVII. Mr. Abano, formerly with Televisa
Mexico, has many
years experience working with Orad’s technologies, particularly with its
sports, graphics and virtual technologies.

Orad North America has further
strengthened its
New Jersey and
Toronto support centers
with additional technical support personnel, who are fluent in English, Spanish
and French.

Mr. Avi Sharir, President and CEO
of Orad commented, “Orad is confident that the additional highly skilled
and experienced experts will enable Orad to even further penetrate the North
American broadcasting market.”