IBC 2010: Debuts of ISIS 5000, ProTools HD Series Interfaces Highlight Avid Booth
At IBC 2010, Avid will showcase an array of new products and presentations that support open, collaborative broadcast and post production workflows.
Avid’s booth (Hall 7 #J20) will be highlighted by the debut of Avid ISIS 5000 and Avid ProTools HD Series Interfaces. ISIS 5000 is Avid’s new, real-time, open shared storage solution designed specifically for regional broadcasters and postproduction facilities. Pro Tools HD is Avid’s next generation of A-D/D-A conversion for the top sound quality.
Avid will also demonstrate Avid Media Composer 5 editing software, which delivers native support for RED, QuickTime and Canon XF formats, and its “anywhere” web-based editing technology. Avid will also demonstrate The latest Euphonix control surfaces running with support for the most popular video and audio software as well as the latest technology developments around Avid’s Integrated Media Enterprise framework.
Customer presentations at the Avid booth will include the creative teams behind the films The Girl With The Dragon Tattoo and the forthcoming Resident Evil: Afterlife.
Rotating technology demonstrations on Avid’s main stage will showcase audio and video workflow innovations for independent, post and broadcast professionals, addressing: post production workflows for television and film; Media Composer 5 and DLSR workflows; end-to-end broadcast solutions; enterprise media asset management, collaboration and distribution; and Web-based editing anywhere, on any device.
Avid guest speakers will include Yellow Bird’s editor and creative director Hakan Karlsson; Resident Evil: Afterlife’s stereoscopic 3D editor Niven Howie; and White House Post’s editor Adam Robinson. These Avid customers will share how their Avid solutions work in collaboration with third-party solutions, providing open and productive workflows across audio and video projects.
Additionally, Gary Greenfield, Avid’s chairman and CEO, will open the program at Future Media Concepts (FMC) booth, sharing a brief overview of Avid and introducing Avatar editor, Stephen Rivkin who will give the keynote presentation.