Front Porch Digital Honored with 2013 Global Frost & Sullivan Customer Value Leadership Award
Front Porch Digital, a global leader in cloud-based content storage management (CSM) solutions, announced that international research and business-consulting firm Frost & Sullivan has recognized Front Porch Digital with the 2013 Global Frost & Sullivan Customer Value Leadership Award. After recent analysis of the digital archiving and media asset management market, Frost & Sullivan determined that Front Porch Digital is leading the competition in a highly competitive and price-sensitive market through its DIVASolutions and cloud-based LYNXSM platforms.
“Frost & Sullivan is a well-respected voice in the world of business growth and leadership,” said Mike Knaisch, Front Porch Digital president and CEO. “To receive this prestigious award is proof positive that our customer-centric approach to workflow improvement has worked to ensure our customers see a noticeable return on their investment.”
Frost & Sullivan found that, unlike large media companies and broadcasters that can afford to invest in expensive digital archiving and media asset management solutions, regional and local broadcasters shy away from complex, high-cost solutions despite the acute need to manage exploding amounts of digital data. Its research showed that Front Porch Digital bridges this market gap and leverages the unique opportunity to cater to cost- and quality-conscious clients.
Front Porch Digital’s DIVASolutions can manage content from production through delivery and archiving with a series of collaborative workflow solution suites. The Frost & Sullivan research showed that DIVASolutions are well-accepted by price-sensitive customers that seek pure archival management solutions, which are now required in a workflow that must control and manage live feeds. Adopters have proved to have more efficient workflows in terms of the number of promos that go on air at a given time and the benefits of increased library space in cloud.
Front Porch Digital is also one of the earliest in the industry to offer solutions optimized for CSM through the cloud. The LYNX cloud-based disaster recovery and media asset storage service was pilot-tested in many parts of Europe and the U.S. in 2012. Over the past 11 months, the company has collaborated with some of the largest media companies in the world to manage production content on live platforms with LYNX. In addition to contributing toward substantial cost-savings over expensive on-premise deployments, LYNX can also be seamlessly integrated with DIVASolutions workflows.
“Front Porch Digital continually strives to innovate to offer highly functional and cost-effective content management solutions to its broadcast clients in the global arena,” said Maria Flora Chazoor Paul, research analyst at Frost & Sullivan. “As a result, now broadcasters can not only realize the value proposition of storage and content management, but also a reduced total cost of ownership by getting all of it through the cloud. Front Porch Digital has a thorough understanding of regional market dynamics, which has empowered many broadcasting clients to leverage its LYNX cloud-based offering as a key platform to engage with price-sensitive customers in emerging markets, and that is why Frost & Sullivan is proud to recognize the company with this award.”
Each year, Frost & Sullivan presents the Global Frost & Sullivan Customer Value Leadership Award to the company that has demonstrated excellence in implementing strategies that proactively create value for its customers with a focus on improving the return on the investment made on its services or products. The award recognizes the company’s extraordinary focus on enhancing the value that its customers receive. Award-winning companies go beyond simply good customer service, which leads to improved customer retention and, ultimately, customer base expansion.
The customer value leadership award is a part of the Frost & Sullivan Best Practices Awards, a group of awards that recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research in order to identify best practices in the industry.