Panasonic, RED Digital Cinema Re-Up With SVG
The Sports Video Group is pleased to announce that Panasonic and RED Digital Cinema have renewed their premier sponsorships. Panasonic Corporation of North America provides a broad line of digital and other electronics products and solutions for consumer, business and industrial use. RED Digital Cinema is a developer and manufacturer of high-resolution 6K, 5K, and 4K digital cameras for major motion pictures and professional photography.
Panasonic Corporation of North America is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation and the hub of Panasonic‘s U.S. branding, marketing, sales, service and R&D operations. In Interbrand’s 2014 annual “Best Global Green Brands” report, Panasonic ranked number five overall and the top electronics brand in the report. As part of continuing sustainability efforts, Panasonic Corporation of North America relocated its headquarters to a new facility, adjacent to Newark Penn Station in Newark, NJ.
For more information, visit the company’s website at business.panasonic.com.
In 2006, RED Digital Cinema first introduced the 4K RED ONE digital camera. By 2008, the camera that changed cinema also began to change the world of stills. The same camera being used to shoot features like “The Hobbit” trilogy and “Gone Girl”—as well as the Emmy-winning “House of Cards”—was being used to shoot covers for magazines such as “Vogue”. In 2014, RED began providing a broadcast solution allowing streaming, live 4K while recording 6K R3D RAW masters.
To learn more, visit www.red.com.