OneTwoSee, Fox Sports Launch Visual Insights Publishing Platform for NFL Coverage
OneTwoSee, the Philadelphia-based award-winning fan engagement technology company, and Fox Sports – the innovator in sports television — have expanded their existing relationship whereby OneTwoSee will now supply Fox Sports with OneTwoSee’s new publishing platform called Visual Insights in support of Fox Sports’ interactive fan experiences surrounding NFL coverage.
Recently developed by OneTwoSee, Visual Insights is a sports content production platform that dynamically generates rich, engaging infographics in real-time that can be embedded within editorial stories to visually enhance coverage of NFL games as well as be shared seamlessly across a variety of social media platforms such as Twitter and Facebook. Visual Insights delivers a highly cost-effective method for creating thousands of new and contextual infographics that can be deployed in pre, live and post-game coverage.
“Being able to use a new tool like Visual Insights allows us enhance our editorial coverage and provide a unique visual difference for our consumers,” says Ryan Kuttler, VP Product, FOX Sports Interactive. “The system is incredibly intuitive, visually sharp and the data updates quickly allowing us to easily embed the images across multiple platforms in real time.”
“Sports fans have come to expect more advanced and contextually relevant stats across editorial and social posts. Visual Insights is an appealing tool that engages the user and reader with detailed, easy-to-understand infographics,” states Jason Angelides, COO and Co-Founder of OneTwoSee.
OneTwoSee and Fox Sports had previously developed GameTrax real-time applications for Fox Sports’ online audience. These applications are available in pre, live, and post-game formats for a variety of sports on FOXSports.com and included advanced features such as Live Player Tracking, Win Probability Metering, Team Momentum Indicators, Team and Player Comparison, and curated social media.
OneTwoSee provides licensed, white-labeled products that help sports broadcasters, leagues and other organizations engage and monetize their audiences through any screen. OneTwoSee partners and clients include regional and national sports broadcasters, newspaper publishers, consumer electronic companies, online portals and MVPDs.