SVG College Sports Summit (May 31 – June 2, Atlanta): Full Agenda Announced
Social, OTT, VR, in-venue engagement are all on tap for ninth-annual conference
The Sports Video Group is pleased to announce the full agenda for the ninth-annual SVG College Sports Summit, which will take place May 31 – June 2 at the Omni Hotel at CNN Center in Atlanta, Ga.
This year’s show will shine the spotlight on the changing media landscape with sessions and presentations focused on social media, OTT platforms, VR and 360 content, in-venue fan engagement, and much more.
Here are some of the key sessions, conversations, and presentations you’ll see on stage at the Summit:
THURSDAY, JUNE 1 – HIGHLIGHTS
9:10 – 10:00 a.m.
Keys to Successful Social Streaming
Live streaming on platforms such as Facebook, Twitter, YouTube, and Periscope have opened entire new distribution channels that have proven to be tremendously direct and engaging. Content creators from teams, leagues, and media companies that have found success quickly on these platforms share their advice behind their work.
10:15 – 10:40 a.m.
Acquisition Update: The Latest in Camera and Lens Technology
Camera and lens technology is constantly evolving and more than ever, manufacturers are building acquisition tools specifically catered to the college sports video market. Learn about the latest in capture technology to your needs for both live event production and postproduction.
11:25 a.m.–12:10 p.m.
Videoboard Production Trends and Marketing Integration
Athletic departments and brands are looking for new ways to better engage with fans immersed in the in-stadium or in-arena environment. How are athletic departments using video production technology and in-house marketing savvy to approach the new world of entertainment and engaging fans at the game.
1:30 – 2:15 p.m.
BEA Fast Break: Recruiting, Training, and Managing Student Crews
In this fast-paced presentation, multiple experienced professors and athletic department personnel share informative and intriguing case studies that offer best practices on engaging, training, and foster live event production personnel, including full-time personnel and students.
3:45 – 4:30 p.m.
Going OTT: The Next Direct Connection to Fans and Brands
Digital networks gave colleges and conferences the power to distribute their own content directly to their fans. Now, the next wave in video distribution, Over-the-Top is poised to take the industry by storm in 2017 and bring your content right into the living room. Experts in the area discuss what it takes to design, build, and most importantly, maintain a strong OTT channel beyond and content publishers.
4:30 – 5:15 p.m.
VR/AR/360°: What’s Next in The Future of Social Video Engagement?
Streaming, social, and mobile platforms have seen an influx of virtual reality, augmented reality and 360-degree video content and colleges are getting into the mix. Each medium offers dramatically new and different opportunities to tell stories and interact with viewers. Professionals who have played in these spaces share their workflows and offer their tips for those looking to get started.
FRIDAY, JUNE 2 – HIGHLIGHTS
8:40 – 9:10 a.m.
Notre Dame and the Campus Crossroads Project
The Campus Crossroads Project is the most ambitious building campaign in the 174-year history of the University of Notre Dame and, at the center of it all, is iconic Notre Dame Stadium. Inside will feature a state-of-the-art new media center that will power video across all aspects of the university from academics to athletics and will bring video to Notre Dame Stadium for the first time. Take an inside peek at the strategy and technology behind this epic project and learn how it’s all being done.
9:25 – 9:45 a.m.
Keynote – Will Yoder, Instagram, Sports Partnerships
Will Yoder is responsible for working with U.S. partners in the sports industry—including leagues, teams, players and sports media—to leverage the platform to connect and engage with the next generation of sports fans. He will share features and plans upcoming for Instagram, share best practices on the platform, and take questions from the audience.
10:30 a.m.–12:30 p.m.
Workshop Track 1: Facebook Live Boot Camp
This in-depth workshop features presentations from Facebook staff and successful users of Facebook Live offering practical tips and best practices on how to make the most out of this new and exciting, global broadcast platform.
Workshop Track 2: In-Venue Production and Fan Engagement
Stadium and arena productions are more highly produced and heavily marketed than ever before. In this series of in- depth case studies, see how athletic departments of all sized are approaching.