Broadcast Solutions Signs Distribution Agreement With Simplylive

Broadcast Solutions has signed a distribution agreement with Simplylive. The German-based system integrator will handle all sales in several regions and countries. With the distribution deal, Broadcast Solutions will bolster the market entry and coverage of Simplylive’s cutting-edge products. After intensive market evaluation and projects with Simplylive products already implemented, Broadcast Solutions sees massive potential for the live production, replay server and video referee solutions in the live and sports broadcasting industry.

As part of the ongoing project to implement a UHD remote production centre for customer Streamteam Nordic, Broadcast Solutions uses Simplylive’s products in a large scale. The project will be ready for the Finnish Elite League with more than 500 games per year, starting this season. Video refereeing will be done at the central location, using the Simplylive’s Ref&Box product. Simplylive’s servers will be used also for SuperMotion replays and digital recording.

“We are particularly excited to partner with Broadcast solution for these territories,” Luc Doneux, managing director at Simplylive. “They are bringing the local and technical expertise we need to reach all the customers of these regions.”

“We are very happy to include the Simplylive products in our portfolio,” Antti Laurila, sales director at Broadcast Solutions, says. “With some installations going on right now the products proved their innovative power regarding future driven development and ease of use. We work closely together with several sports organisations and already see the power of the Simplylive products in ongoing installations. Therefore we are even more confident to supply our customers with future-proof solutions that make their work easier.”

The distribution deal includes e.g. the following countries:

  • Finland
  • Hungary
  • The Baltic states (Estonia, Latvia, Lithuania)
  • The CIS-countries (Armenia, Azerbaijan, Belarus, Kazakhstan, Kyrgyzstan, Moldova, Tajikistan, Uzbekistan), Turkmenistan, Ukraine and Georgia
  • Russian Federation
  • Spain

Both companies will also work together with several sports organizations and in some other regions.

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