SVG Summit: The NBA Breaks Down Its 5G Smartphone Summer League Production
In this unique production experiment, what did the league learn and what comes next?
This past summer, the NBA offered up a world first, producing a game using nothing more than Samsung 5G phones. How did the project come together? What was involved, and did it really work as promised? At the 2019 SVG Summit, key production execs discussed the effort, lessons learned, and what’s next.
This discussion includes Paul Benedict, Associate VP, Broadcasting Content Management for the NBA; Steve Hellmuth, EVP, Media Operations and Technology for the NBA; and Dave Macdonald, Director of Strategy for AT&T Sports and Entertainment. It is moderated by Chris Brown, VP, Operations and Technology for Turner Sports.
For more video and audio content from the 2019 SVG Summit, continue to visit SVG On Demand in the coming days.