Grabyo Integrates Cloud-Based Platform With TikTok

Grabyo has been chosen as a launch partner for TikTok’s new ‘Share to TikTok’ platform API, which allows users to reach their consumers by streamlining video production and delivery to TikTok accounts from the web.

The new integration enables users to speed up their workflows by creating a clip or video in vertical format within Grabyo’s cloud-based platform, to upload directly to the TikTok mobile app ready for publishing.

Once the video is uploaded to TikTok, users will see a push notification on their mobile devices, at which point, they can make edits, add filters, music and overlay graphics to optimize the content for their audience.

“TikTok is the fastest growing social network of all time and we have seen huge demand from Grabyo customers to simplify and accelerate the process for publishing on the platform,” says Gareth Capon, CEO Grabyo. “We are proud to be a launch partner for the new service and can’t wait to see the creative executions on customer’s TikTok accounts as we go live.”

Speed to market matters on social media and this publishing integration in the cloud makes it easy for users to stay ahead of the news cycle and engage fans on TikTok.

Over the past two years, TikTok has grown into one of the most popular social media platforms globally and was the most downloaded app in 2020, with 1 billion active users.

Integrating with TikTok is the latest development in Grabyo cloud video platform, giving its customers the tools to publish clips and highlights in real time to all the leading social media platforms. With TikTok emerging as the go to platform for mobile, social video viewing, this new service will be rolled out globally to Grabyo customers and partners..

“Integrating with one of the most innovative social media platforms is extremely exciting for everyone at Grabyo,” says Mun-Wai Kong, Chief Technology Officer, Grabyo. “Being chosen as a launch partner for its Share to TikTok web API means that we can now simplify our customers’ workflows in delivering near-live video content to TikTok the platform with ease – allowing our customers to stay ahead of the curve.”