American 7s Football League Announces Multi-Year Partnership with DAZN

American 7s Football League (A7FL) and DAZN announce a new partnership that will bring live and on-demand A7FL football to audiences around the globe for the next 3 years.

The A7FL’s unique style featuring 7-on-7, no-helmets, no-pads and full-contact has disrupted American football, the most popular professional sport in the US. The spring league was founded in 2014 and has rapidly gained popularity, with 32 teams across the United States attracting both top-flight players as well as younger fans (over 75% are 18-34), with its fast-paced, hard-nosed style. The league’s videos have been a smash online, with shoutouts in just the last week from Snoop Dogg, Mike Tomlin (coach of the NFL’s Pittsburgh Steelers) and former Steelers’ quarterback Ben Roethlisberger.

Through this new partnership with DAZN, the A7FL will be able to reach even more viewers, with live games and other league content available internationally on the popular streaming platform. Fans will have access to all A7FL games, as well as exclusive behind-the-scenes content and other league-related programming.

“We are thrilled to partner with DAZN and bring our exciting brand of football to a global audience,” says Sener Korkusuz, co-founder and CEO of the A7FL. “With DAZN’s reach and expertise in sports streaming, we know that we will be able to connect with fans like never before and grow the A7FL into a household name.”

For DAZN, the partnership with the A7FL represents an opportunity to add even more unique and exciting content to its already impressive lineup of sports programming. “We are always looking for innovative and engaging sports content to offer fans,” says Tom Burrows, EVP, Global Rights Strategy. “The A7FL represents the perfect combination of athleticism and entertainment, and we are excited to partner with them to bring their games to a global audience. This deal adds to our ever-growing portfolio of rights, serving passionate sports fans, and further strengthens our commitment to becoming the ultimate sports destination platform.

The partnership between the A7FL and DAZN will officially begin with the start of the 2023 season on Sunday, March 26, at 1 PM ET. It will continue with multiple live games every Sunday until the league plays its Championship on July 23. Fans can sign up for DAZN to watch A7FL games and other sports programming at DAZN.com.