MSG Networks Leverages AI to Curate Social-Media Highlights for Knicks, Rangers Coverage
MSG Networks will be using a set of immersive, smart AI-powered tools, MSG Networks to curate social-media highlights during and immediately following Knicks and Rangers games this season, with minimal human intervention. The arrangement includes Infosys Topaz AI, data and analytics solutions, as well as its signature ‘AI Highlights’ technology.
This innovative AI technology can quickly analyze a game to generate unique highlight packages that are ready to publish within minutes, whether it’s a clip of an individual player or a video compilation of a certain type of play, such as every slam dunk, assist, goal or save from the game.
“We know our fans expect immediate highlights of momentous dunks or goals, and other memorable plays throughout our game coverage, and Infosys’ AI technology will allow us to deliver these types of highlights quickly to our rabid Knicks and Rangers fans,” says Kevin Marotta, Senior Vice President, Marketing & Research for MSG Networks.
The ‘AI Highlights’ tool can also automate the identification of key, shareable moments from the game that will help to increase fan engagement and drive the conversation on social media.
Since November 2021, as MSG’s Digital Innovation partner, Infosys continues to drive cutting-edge technological experiences for stakeholders across select MSG properties including the Knicks, Rangers and the Madison Square Garden Arena.