Arctek Celebrates Success with the Afiniti Platform, Anticipates Future Growth with Sencore

Arctek announces their partnership with Adtec’s Afiniti Platform and is looking forward to the future of this collaboration with Sencore.

Brian Stanley, Owner of Arctek, provides insights into this journey, emphasizing the benefits arising from Sencore’s acquisition of Adtec Digital’s Afiniti Platform. Sencore’s involvement has positioned Arctek for sustained growth in the dynamic sports contribution market.

“It just makes sense,” remarks Brian Stanley, reflecting on the pivotal decision to adopt the Afiniti platform even before its official release. Arctek’s foresight recognized the platform’s distinct advantages, particularly its space-saving design, which reduced the rack space in their trucks from a bulky 10 rack units (10RU) to a sleek 1 rack unit (1RU). Afiniti’s user-friendly interface empowered operators to make quick adjustments without constant fine-tuning, allowing them to focus on the event at hand. Brian also emphasized their trust in the unit’s robustness, proving its durability during Arctek’s productions on the road.

The Afiniti platform’s support for 1080 HDR and 4K has enabled Arctek to adapt to the technological landscape. It has become an cornerstone of their workflows, consistently meeting the challenges posed by the growing demands of live sports viewers.

Brian Stanley expresses his enthusiasm for Sencore’s dedication to innovation and is optimistic about the future of the Afiniti platform with Sencore’s support. Aaron Doughten, Director of Technology and Marketing, assures existing customers of Adtec Digital that Sencore remains dedicated to advancing and providing ongoing support for the Afiniti platform. Furthermore, both existing and new Afiniti customers have access to Sencore ProCare support services, ensuring that their workflows are consistently maintained and kept up to date.