Rumble Announces Partnership With Barstool Sports

Rumble announces its partnership with Barstool Sports. The partnership will provide Rumble users with access to all Barstool Sports content on the platform, including live streams. Additionally, Barstool Sports will market and promote Rumble as their preferred video home.

The partnership will also include an advertising arrangement under which both companies will help bring brand advertisers to the Rumble platform. Barstool Sports will get access to the Rumble Cloud as its service provider for essential cloud services like computing, storage, and network.

In the past three years, Barstool Sports has grown its audience by 194% and reached 1.6B podcast downloads, along with merchandising with 5 million units of apparel, licensed products, and accessories sold.

“I’m excited about Rumble’s commitment to sports and broadening audiences,” says Dave Portnoy, Founder of Barstool Sports. “With the power of Barstool Sports, we are going to help Rumble be the top player in the video, cloud, and livestreaming space.”

“The partnership with Barstool Sports is a major step in pursuit of our mission to continue building a portfolio of widely popular sports and entertainment content,” says Rumble Chairman and CEO Chris Pavlovski. “Rumble is quickly emerging as a leading platform for the under-30 demographic, and we’re excited for Barstool Sports to be a significant part of our rapid growth,” he added.