NAB 2024: Create, Connect and Capitalize: NAB Show Community Zones Offer Free Education to Supercharge Content for Success

The 2024 NAB Show, taking place April 13-17 (Exhibits April 14-17) at the Las Vegas Convention Center, will give attendees the opportunity to spark their imagination, better connect with their communities, witness next-generation technology in action and fuel their content through dedicated on-floor Community Zones. 

Each Zone – on the show floor, accessible with all passes – offers happy hours and a Conversation Corner for peer-to-peer meetings and sit-downs with industry experts. Educational sessions led by thought leaders and vendors will probe at some of the most impactful and challenging issues facing the industry. Additionally, attendees will find a Guide in each Zone to help identify the exhibitors connected to the opportunities and trends presented. Plus, NABiQ teams will tackle AI challenges and pitch solutions with NAB Amplify preshow and onsite in the Zones.

“Navigating the vast landscape of the content ecosystem can be overwhelming,” says Chris Brown, executive vice president and managing director, NAB Global Connections and Events. “That’s why we’ve curated Community Zones, accessible to all attendees, that focus on a specific stage of the content lifecycle, offering attendees and exhibitors a focused and digestible learning environment to connect trends and information with real-world solutions.”

CREATE ZONE
Located in the South Upper Hall, highlights include:

• Post-Production Corner: 30-minute sessions focused on remote and post-production topics presented in partnership with Future Media Concepts.

• Ask Me Anything: Lightning Round with Hollywood’s Top Attorneys: Bring your burning legal questions regarding production, financing, talent and unions.

• Lights, Camera, Studio! The Insider’s Guide to Building Your In-House Facility: Secrets to creating professional-quality content right from your own workspace.

• Mastering Filmmaking with ACES: Your Secret Weapon for Color Management: Practical tips and real-world examples demonstrating how the Academy Color Encoding System (ACES) can streamline production and achieve consistent, high-quality results.

• See all CREATE Zone sessions.

CONNECT ZONE
Located in the West Hall, highlights include:

• Intelligent Orchestration, powered by Diversified: Explore a new path to facilitating decentralized production while supporting the transition from rigid, fixed facilities to agile and adaptable content centers. Gain actionable insights and practical knowledge to optimize current media workflows and explore new strategies to expand your total addressable market.

• #GALSNGEAR Tech Talk & Happy Hour: Creative and technical innovations affecting broadcasters and content creators in virtual production.

• 8K Technology and its Impact on the Production Process: Examine factors including capture, encoding and content delivery.

• Streaming 3D movings to Apple Vision Pro with MV-HEVC: High dynamic range and frame rate, content-adaptive encoding, grain management, packaging and captioning.

• See all Connect Zone sessions.

CAPITALIZE ZONE
Located in the West Hall, highlights include:

• Beat the BUZZR®: Interactive Monetization Transforming Entertainment with Microsoft & NVIDIA: Revolutionize interactive TV by transforming passive viewing into a rich, leaned-in experience, inviting viewers to engage with quizzes, trivia, and more, while also opening new monetization avenues for content creators and advertisers. Content Provided by Fremantle.

• Content Fabric: Eluvio CEO and Co-Founder Michelle Munson will demonstrate its capabilities, security, provenance and authenticity, and monetization.

• How Niche Communities are Shaking Things Up in the World of Streaming: A look at new revenue models, increased engagement and loyalty.

• Innovative Broadcasting: Unleashing the Power of Live Social Platforms, Multiformat Magic, and ROI Mastery in Livestreaming: Explore the evolving landscape including harmonizing 9:16 and 16:9 content for a seamless viewer experience.

• See all Capitalize Zone sessions.

Download maps for all three zones here. View an interactive map here. Download photos from the 2023 NAB Show and b-roll.

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