The Players’ Tribune Debuts New Show on Snapchat
The Players’ Tribune (TPT) and Snap announced the launch of a new, 12-episode Show, Best of TPT, that will feature both current and former athletes from the NFL, NBA, and other sports. Custom formatted and styled for Snapchat’s mobile-first audience, Best of TPT premiered Monday, September 3 to Snapchatters globally on the Discover page. Previously aired episodes will be available using Snapchat’s Search feature.
The first three episodes will feature a collection of NFL players weighing in on such questions as “Best NFL Player of All Time?” “Which Professional Athlete Would Make It in the NFL?” and “Craziest Thing a Fan Has Shouted at You?” Additionally, episodes 4 and 5 will pair a current NFL player with a professional gamer as the duo takes part in a eSports challenge.
Current and former athletes that will appear in the series include Damon “Snacks” Harrison (New York Giants), Keith Smith (Oakland Raiders), Isaac Yiadom (Denver Broncos), Rashaan Evans (Tennessee Titans), DeMarco Murray (retired), Miles Austin (retired), Isaac Whitney (Oakland Raiders), Marcus Maye (New York Jets), and Cam Jordan (New Orleans Saints).
“We are excited to partner with Snap and create entertaining content for their platform,” says Raphael Poplock, EVP of Partnerships and Business Development at The Players’ Tribune. “Best of TPT is an ambitious new series for us, and this partnership is the latest example of a strategic partner seeing value in our premium, athlete-driven content.”