SVG On Demand: Madison Square Garden’s Matt Coy on the Power of On-Ice/On-Court Projection and Augmented Reality Graphics In Venue
The industry vet shares how his team entertains at the "World's Most Famous Arena"
You won’t find many busier venues in the country than Madison Square Garden.
The “World’s Most Famous Arena” is home to two big ticket tenants in the NBA’s New York Knicks and the NHL’s New York Rangers; not to mention a loaded calendar of events ranging from concerts to combat sports, and much more. On Thursday night, the building was host to an electric doubleheader of NCAA Men’s Basketball Tournament Regional Semifinal action.
At the SVG Venue Summit, we caught up with Matt Coy, VP, Event Presentation at MSG to discuss how his team balances such a busy lineup of dates, what makes Knicks and Rangers shows different, and how on-ice/on-court video projection and augmented reality graphics are innovating the world of game pres.