Audinate Refreshes Brand Identity That Repositions Dante as Complete AV-Over-IP Platform

Audinate announces a refreshed brand identity for both Audinate and Dante, including a new logo, tagline, color palette and narratives that capture the essence of Audinate and the Dante platform.

Audinate will emphasize the Dante brand more in the market. The Dante AV-over-IP platform enables communication, experiences, inspiration and collaboration to be shared between people and spaces using one connection. This spirit is captured in the new Dante tagline, “One Connection. Endless Possibilities.” The new Dante logo also captures this concept, taking one connection into multiple possible directions.

“Long the de facto standard in networked audio with more than 550 manufacturers producing over 3,800 products, adding video, control and management has transformed Dante into a complete AV-over-IP platform,” says Joshua Rush, Chief Marketing Officer at Audinate. “This new positioning crystalizes what Dante offers the Pro AV industry.”

Alongside the new branding that will roll out in the coming months, Audinate will launch new separate websites for Audinate and Dante in early 2024, including an initial microsite launching today at https://getdante.com.