2022 SVG Sports Content Management Forum

Full Program

The Westin New York at Times Square, NYC

(All times are in Eastern Time Zone)

9:00 a.m.: Breakfast and Registration Opens

9:30 – 9:40 a.m.: Welcoming Remarks
By SCM Advisory Committee Chair Anne Graham, Manager Sports Media Services, Warner Bros. Discovery

9:40 – 10:30 a.m.: State of the Industry: Futureproofing Your Content in an Everchanging World
The pandemic rapidly accelerated many of the technology trends already being seen in the M&E industry, drastically changing many organizations’ media-management roadmaps. Meanwhile, with so much consolidation among both vendors and broadcasters in recent years, how can media managers ensure that content is always available and discoverable by whoever needs it wherever they are? Learn how major sports-media organizations are rethinking their internal workflows, embracing the cloud in order to innovate, and finding new ways to monetize their existing content.
Moderator: Dave Klee, A+E Networks, VP, Strategic Media Solutions
Confirmed Panelists:
Padraic Boyle
, MLB Advanced Media, Senior Director, Enterprise Media
Kendall Ginsbach
, Riot Games, Global Lead, Content Operations
Anne Graham, Warner Bros. Discovery, Manager of Strategy and Planning, Sports Media Services; 2022 SVG Sports Content Management Chair
Dustin Myers, Fox Sports, SVP, Production Operations

10:30 – 10:45 a.m.: Case Study: More info coming soon  

10:45 – 11:30 a.m.: Networking Break

11:30 a.m. – 12:00 p.m.: Keynote Session: Inside NBC Olympics’ Digital Workflows From Tokyo to Beijing
The NBC Olympics team is no stranger to monumental challenges. However, the pandemic-fraught Tokyo 2020 and Beijing 2022 Games took “challenge” to an entirely new level. In this keynote session, NBC Olympics media management leaders take the stage to go inside their groundbreaking digital workflow systems for both Tokyo and Beijing, as well as how they dealt with the ultra-quick six-month turnaround from one Games to the next.
Presenter: Jim Miles, NBC Olympics, Director, Digital Workflow Systems

12:00 – 12:45 p.m.: Adapting to Remote and Hybrid Workflows: Are We Ever Going Back to the Office … and What Is the Office?
Although sports-media organizations had been exploring remote- and cloud-based technologies for several years, the pandemic drastically accelerated their development. Now, as the industry looks to emerge from the pandemic, these workflows have become integral to the media-management and postproduction ecosystem. Hear how cloud and SaaS offerings are changing sports-media organizations’ MAM philosophies and how these technologies are enabling remote collaboration and innovative multi-site postproduction ecosystems.
Moderator: Grant Nodine, NHL, SVP, Technology
Confirmed Panelists:
Byron Chapman
, PGA Tour Entertainment, Director of Media Asset Management & Media Workflows
Ed Coleman, CBS Sports, VP, Post Production and Media Services

12:45 – 1:45 p.m.: Networking Lunch

1:45 – 2:30 p.m.: Storage & Archive Planning: On Prem, in the Cloud, and the Impact of Growing File Sizes
Sports leagues, broadcasters, and content producers of all sizes are challenged with The Big Archive Question: Where do I store my stuff? And, with more content being created every single year and file sizes continuing to grow with the arrival of 4K and HDR, this question has never been bigger. Technology leaders and content owners discuss finding a happy medium between on-premises and the cloud, file-format and codec considerations, retention policies and the question of keeping/discarding physical tapes, and much more.
Moderator: Tab Butler, T&P Productions, Media and Entertainment Consultant
Confirmed Panelists:
Tom Blake
, Imagen, Commercial Director
Chris Halton
, NBA, SVP, Media Technology and Operations
Adam Japhet, Major League Baseball, Senior Director of Corporate Infrastructure
Grant Nodine, NHL, SVP, Technology

2:30 – 2:45 p.m.: Case Study: More info coming soon

2:45 – 3:15 p.m.: Storage Sustainability: Building Better Infrastructure Today To Create a Brighter Tomorrow
Sustainable data storage has become an increasing concern throughout the M&E industry as media workloads increase at an exponential rate. Today, IT and media-management leaders are being asked to implement workflows and technologies engineered to reduce power, cooling, and waste in order to build a sustainable model for the future. This session provides an update on how vendors and users are working together to create a more sustainable ecosystem.

3:15 – 3:45 p.m.: Networking Break

3:45 – 4:30 p.m.: Metadata Madness: Best Practices in Metadata Assignment
What metadata schema are you using to describe your content: a home-grown one or an established schema as a backbone? What taxonomy/ontology do you use to populate it? Are there any emerging industry standards? Media managers and technology leaders take the stage to discuss best practices in metadata assignment.
Moderator: Anne Graham, Turner Sports Library, Assistant Manager, Media Management; 2022 SVG Sports Content Management Chair
Confirmed Panelists:
Ian Owen, University of Notre Dame, Digital Media Asset Program Manager

4:30 – 5:15 p.m.: MAM & Orchestration Planning: Making the Right Decisions for Your Unique Organization
MAM and orchestration systems have never been more integral to the success of a sports-media organization. However, the question of whether to go with a best-of-breed, home-grown, or enterprise-wide system is not an easy one to answer. This panel will address a variety of topics, including how MAM vendors follow the OAIS Reference Model (Open Archive Information System, ISO 14721) and how orchestration systems deal with rights, archive, logging plus data feeds, and taxonomy/ontology management.
Confirmed Panelists:
Chris Cruz, CBS Sports, Director of Media Services
Rex Manning, WWE, Senior Director of Media Management Services

5:15 – 6:00 p.m.: Networking Reception

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