SVG On Demand: Inside the Video Vision of Navy Football with Director of Creative Design Kevin Slattery

How did the service academy's in-house creative team build content for fans at home

It was a unique and challenging season of college football this past fall that was filled with restrictions, postponements, and cancelations. So how do in-house media teams – who rely heavily on access to tell the stories of their programs and student athletes – adapt?

Navy Football’s Director of Creative Design Kevin Slattery takes you inside what it was like to work behind the scenes and what the creative mission was as he and his team built content to engage with fans who couldn’t attend live games in person.

This interview was excerpted from a panel discussion featured at the SVG Teams Summit, which was held on February 25. To watch the full panel and to access other free video content from the event, CLICK HERE.

For more one-on-one interviews and highlights from SVG events, visit SVG On Demand.

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