2013 SVG College Sports Summit
Last month, over 500 attendees and over 20 sponsors filled the Hyatt Regency in Atlanta for the fifth annual SVG College Sports Summit.
At the Summit, attendees from university athletic departments, academic departments, networks, production companies, and technology vendors got the chance to meet and exchange ideas and share success stories in the industry, as well as familiarize themselves with the latest and greatest in broadcast video technology.
Click through the photo gallery below to relive some of the best moments from the event and scroll down to read recaps of the some of the highlighted conference sessions.
Don’t forget to save the date and add to budgets for next year. The SVG College Sports Summit returns to Atlanta on May 28-29, 2014.
Read up on some of the big topics from this year’s Summit:
Only two years ago, the University of Notre Dame’s video-production offerings were in the self-described “Stone Ages.” Since then, having implemented a state-of-the-art on-campus broadcast facility called Fighting Irish Digital Media (FIDM), the university has become a leader in the digital space.
At the 2013 SVG College Sports Summit, Jack Swarbrick, vice president and director of athletics at the University of Notre Dame, gave an inspiring speech, harkening back to five key lessons he learned throughout his media career that have FIDM poised for success in the digital media age.
To see what a booming business college sports is today, one need look no further than the rapidly increasing media-rights deals and proliferation of revenue-rich conference and university networks over the past half decade. Nonetheless, significant hurdles remain for schools looking to increase revenue and connect with their fans.
Executives from the Pac-12 took to the stage at the College Sports Summit to discuss year one, future plans, and keys to successfully launching a conference-wide network that today includes six regional networks, a national network, and plenty of content delivered via the Web to computers and mobile devices.
As the overall production quality of college sports telecasts or live streams continues to improve, many national and regional sports networks are looking for new ways to differentiate their shows from others. At the SVG College Sports Summit in Atlanta last week, production executives from national sports networks gave attendees an inside look at the tools and philosophies that are changing today’s college sports-video product.
Professional franchises aren’t the only big players in venue construction. From the recent renovations of the University of Kansas’s historic Allen Fieldhouse and Georgia Tech’s McCamish Pavilion to new buildings sprouting on the campuses of Penn State and the University of Washington, universities are driving the recent boom of venue renovations and new builds every bit as much as the big-league boys.
When it comes to the second-screen experience, fear of cannibalization has gone the way of the Flip phone and dial-up modem. The London 2012 Olympics and, more recently, the NCAA Men’s Basketball Tournament proved that a dynamic second-screen experience does not negatively impact the first-screen product; in fact, with the right strategy, the second screen can be a positive force that draws fans to the first screen.
Sports Video Group honored Florida State’s Mark Rodin with the second-annual SVG College Sports Summit Pioneer Award. Rodin, who has spent more than 20 years with Florida State University and currently serves as director of Seminole Productions, has developed a reputation throughout the industry for his forward thinking and his risk-taking approach to broadcast technology and video production.
SVG hosted a meeting of the Women’s Sports Media Initiative in Atlanta, inviting attendees of the College Sports Summit to stop by, network, and listen to the meeting’s keynote speaker, Big Ten Network’s Elizabeth Conlisk. As VP of communications, Conlisk develops and leads strategic communications for BTN while managing relationships between the network and the 12 Big Ten universities.