SVG’s Sports Content Management Forum returns to New York City on July 24 at the 230 Fifth Penthouse. This event will feature a full day of sessions packed with media- and workflow-management leaders from major sports broadcasters, leagues, teams, streaming outlets, and technology vendors. Developed by the SCM Advisory Committee and its Chair Anne Graham (Manager, Sports Media Services, Warner Bros. Discovery), this year’s agenda will address the current state of the industry and how sports-media organizations can future-proof their content in an ever-changing world. Key topics will include adapting to remote and hybrid workflows, storage and archiving on prem and in the cloud, the rise of AI and ML, best practices in metadata assignment and management, MAM and orchestration planning, and much more.
PROGRAM AT A GLANCE
(All times are in Eastern Time Zone)
9:15 a.m.: Registration & Exhibits Open
9:55 – 10:00 a.m.: Welcoming Remarks
10:00 – 10:45 a.m.: State of the Industry: Media Management Workflows for the Modern Age
10:45 – 11:00 a.m.: Wasabi Case Study
11:00 – 11:45 a.m.: Networking Break
11:45 a.m. – 12:25 p.m.: AI Today and Tomorrow: Implementation, Impact, and Content Security
12:25 – 12:40 p.m.: Imagen from Reuters Case Study
12:40 – 1:30 p.m.: Networking Lunch
1:30 – 1:50 p.m.: Keynote Session
1:50 – 2:30 p.m.: Building MAM Bridges in the Cloud: Content Creation, Distribution, Monetization, and Beyond
2:30 – 2:45 p.m.: Case Study
2:45 – 3:10 p.m.: Networking Break
3:10 – 3:50 p.m.: What’s Next in Media Storage? Ensuring Reliability and Accessibility in an Everchanging Landscape
3:50 – 4:25 p.m.: MAM Trek – The Next Generation: Recruiting, Mentoring, and Preparing New Media Managers
4:25 – 5:00 p.m.: Is Your Content Merger-Proof? Preparing Your Content for M&E’s M&A Craze
5:00 – 6:00 p.m.: Networking Reception
Featured Speakers
Full Program
(All times are in Eastern Time Zone)
9:15 a.m.: Registration & Exhibits Open
9:55 – 10:00 a.m.: Welcoming Remarks
10:00 – 10:45 a.m.: State of the Industry: Media Management Workflows for the Modern Age
Sports leagues and broadcasters dissect the intricacies of today’s media management workflows, navigating the complexities of organizing, storing, and accessing vast amounts of digital content. From asset tagging and metadata enrichment to cloud-based storage solutions and AI-driven content management systems, industry leaders share insights on optimizing workflows for efficiency, scalability, and content monetization in today’s rapidly changing media landscape.
Confirmed Panelists:
Ericka Duffy, Riot Games, Media Asset Manager
10:45 – 11:00 a.m.: Wasabi Case Study
11:00 – 11:45 a.m.: Networking Break
11:45 a.m. – 12:25 p.m.: AI Today and Tomorrow: Implementation, Impact, and Content Security
What are the best media-management applications for both traditional-AI and generative-AI (GenAI) technologies and how can these tools push automation? What are the implications of text-to-video generation platforms — like OpenAI’s Sora — within the sports-media space (for example, seamlessly upscaling HD to 4K)? And, as we begin to see how GenAI can be abused by deep fakes, how can you protect your content from being used as a basis for these fakes?
12:25 – 12:40 p.m.: Imagen from Reuters Case Study
12:40 – 1:30 p.m.: Networking Lunch
1:30 – 1:50 p.m.: Keynote Session
More information coming soon!
1:50 – 2:30 p.m.: Building MAM Bridges in the Cloud: Content Creation, Distribution, Monetization, and Beyond
Dive into the transformative power — and potential challenges — of cloud-based solutions/infrastructure in modern media management. Explore how industry leaders are leveraging cloud technology to bridge gaps, streamline workflows, and unlock new possibilities. From seamless collaboration and remote access to scalable storage and AI-driven analytics, a mix of users and vendors will discuss strategies for implementing and optimizing cloud-based tools in order to maximize ROI and future-proof your media management ecosystem.
Confirmed Panelists:
Manuel Minut, Vidispine – An Arvato Systems Brand, Solutions Architect
2:30 – 2:45 p.m.: Case Study
More information coming soon!
2:45 – 3:10 p.m.: Networking Break
3:10 – 3:50 p.m.: What’s Next in Media Storage? Ensuring Reliability and Accessibility in an Everchanging Landscape
This technology-focused discussion will offer a look at the latest trends and advancements in storage/archive hardware, software, and infrastructure, including high-performance storage arrays, tape-based archiving systems, cloud storage solutions, and hybrid storage architectures. Topics will include flash vs. spinning disc, data redundancy, disaster recovery, data lifecycle management, and scalability considerations tailored to the specific needs and challenges of sports media organizations.
3:50 – 4:25 p.m.: MAM Trek – The Next Generation: Recruiting, Mentoring, and Preparing New Media Managers
How are today’s media managers preparing for their successors and setting their organizations up for the future? Where are they looking for new people and how are they training them? How can you develop new people when AI and ML are taking over many of the industry’s entry-level tasks? In a departure from tech talk, the roundtable will discuss strategies and best practices for cultivating the next generation of talent.
Confirmed Panelists:
Ian Owen, Riot Games, Manager, Media Asset Management, Esports
4:25 – 5:00 p.m.: Is Your Content Merger-Proof? Preparing Your Content for M&E’s M&A Craze
With a slew of mergers and acquisitions taking place in Media & Entertainment (and, likely, more on the horizon), how are sports-media organizations preparing their systems, storage, and workflows to potentially merge with other companies? Or are they just hoping it won’t happen? Industry leaders take the stage for a frank discussion about preparing for the unknown in a rapidly changing industry.
5:00 – 6:00 p.m.: Networking Reception
Featured Speakers
Event Location
230 Fifth Penthouse
230 5th Avenue
New York, NY 10001
Website
NOTE: This venue has a new entrance at 1150 Broadway. If you reach the 230 5th lobby, there will be signage showing directions on how to reach the new entrance (or ask the building doorman).
Speakers
Ericka Duffy, Riot Games, Media Asset Manager
Ericka Duffy began building her experience in asset management in 2014 as an intern in VideoElephant, a B2B video distribution marketplace. Over the course of nearly eight years, Duffy worked her way up to content manager for a library of over 3.5 million video assets. She developed distribution workflows and asset management for solutions ranging from OTT opportunities, mobile apps, and web-based news agencies. In 2022, Duffy made the leap to broadcasting and joined Global Content Operations at Riot Games. Based in Dublin, Ireland, she is media asset manager in Riot Games’ first Remote Broadcasting Centre powered by AWS. Working across global and regional tournaments for both League of Legends and VALORANT, Duffy manages workflows that help Riot staff create fandom defining esports broadcasts.
Ian Owen, Riot Games, Manager, Media Asset Management, Esports
Ian Owen started his career working in broadcasting for the Memphis Grizzlies and NBA Entertainment. After falling into the MAM world during eight years in professional basketball, he made the move to the collegiate ranks. For five years, Owen built workflows and provided asset management as a service to the University of Notre Dame as a part of ND Studios. He joined Riot Games late in 2022 as the global manager of media asset management for the esports pillar and now oversees a growing team in Dublin, Ireland and Seattle, Washington where he is based today. Owen and the Global Content Operations team are excited to build a content services platform that will set the standard for the future of esports and beyond.